Barry John

Experience

• 

  University of Waterloo

  Jun 2015 - Oct 2016

  Customer Service Representative
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  First Slice Media

  Jul 2015 - Mar 2017

  Junior Editor

  Creation and ideation: assisting with and traveling to photo shoots, scouting locations, designing sets and lighting, editing photos and videosEditorial and B2B: Improving the quality of website material, locating brands that are in need of advertising, creating a storyboard for commercials and branded content

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  Barry J. John

  Jun 2016 - now

  Business Owner/Creative Director

  • Entrepreneur traveling to clients and working with them to create photo or video content based on their needs. Primarily creating content for brands/celebrities/musicians' social media and sites• Successfully briefing clients, creating personnel schedules, source talent/crew, and manage work completion on shoots/projects. As an effective communicator, I develop and deliver regular digital strategy presentations to various marketing teams, management, and stakeholders.• Liaison between brands, customers, and outsourced marketing/production teams • Video/Photo: concert/event recaps and reels, branded content, BTS video work, stand-alone portrait sessions, and product launch material.• Digital Marketing: track measurable data through software and excel, creating and optimizing brand identities, creating business leads through social media, SEO, and digital strategy optimization. Show less

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  Reitmans Canada Ltée/Ltd

  Sept 2016 - Dec 2016

  Sales Associate

  Seasonal retail position

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  Gap

  Feb 2017 - Mar 2018

  Managing store social media: tracking growth and engagement, staying up to date with social media trends, engaging with followers.As a photographer and content creator: curating/creating content based on new product lines, organizing photo shoots in a timely manner. Strategist: marketing new promotions and campaigns, representing the GAP brand and style, leading marketing meetingsIncreased following by 300%+ (500-1600+) and engagement 5x Retail position: providing exceptional customer service, ensuring sales and conversion targets are met, organizing the store in a visually appealing manner

  • Social Media Specialist

    Sept 2017 - Mar 2018

  • Sales Advisor

    Feb 2017 - Mar 2018
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  Campaign Support

  Apr 2018 - Aug 2018

  Outbound Contact Centre Agent

  Outbound calling agent for political campaigns, various private research collections, and government or brand surveys

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  MT Space

  Jul 2018 - Feb 2019

  Social Media Coordinator

  • Creating and implementing a marketing and public relations plan and editorialcalendar, managing all social media accounts, generating engaging content,• Leading and planning marketing meetings• Collect data on growth and engagement, developing an optimal postingschedule based on collected data, and generating leads/awareness of events• Assisting with email marketing, B2B and customer cold calls, new websitedevelopment, SEO• Using industry digital marketing strategies to increase social media followersand overall engagement:• Was able to increase following by 250% and engagement 7-10x. Show less

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  Blast Marketing Inc.

  Apr 2019 - Dec 2019

  Brand Ambassador

  • Ambassador activations for various brands, understanding company values and product information, traveling for contracts. Includes: generating leads, direct marketing, brand representation, informative showcase/demonstration

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  CARESPACE Health+Wellness

  Jun 2019 - Nov 2019

  Patient Coordinator

  • Assisting with patient record-keeping, appointment booking, follow-ups, invoicing, payment collection, and patient support (phone and chat)• Checking and stocking inventory, product orders with vendors, maintenance/upkeep, key holder (open and close), other administrative duties• Social media/online duties: research articles/evidence-backed content for posting, increasing traffic and awareness, community management, update and add new business listings online

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  Mosaic North America

  Aug 2019 - Oct 2019

  Brand Ambassador
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  Shopify

  Nov 2019 - Mar 2021

  Merchant Success/Team Contact

  • As Merchant Advisor: A direct to customer role, supporting Shopify’s merchants and acting as a business coach to offer solutions for a merchant’s business through marketing and growth conversations. • As a Team Contact: Continue to maintain communication and relationships with team members, liaison with WFM and own team to support staffing movements, view/present team KPIs and discuss strategies regarding metric growth/goal achievement between team members for support channels, host team times• Owning development and professional growth with internal experimental projects• Regularly view personal QA scores and KPIs to ensure support is growing and following company guidelines + targets• Staying up-to-date on new product offerings and feature updates through regular emails, training courses, and internal resources• Preparing for regular team meetings Show less