Riki Neill (Communications Director, Chart. PR, FCIPR)

Experience

• 

  Life COMMUNICATIONS

  Sept 2001 - Jun 2011

  Account Director

  Started 'life' as agency junior and fast-tracked to become an account director within six years. Only the best was good enough at the agency, resulting in an enviable client roster and long-list of awards for clients and the agency. Created and executed campaigns for major brands, household names and smaller Irish businesses. Highlights include:Managing the Irish Guide Dogs for the Blind / Specsavers SHADES campaign with Roy Keane for five years (PRII Best Sponsorship Gold winner); Opening over 20 stores for Specsavers across IrelandIdentifying and managing many sponsorships for Specsavers over ten years - over 50s, Bloom, MS Readathon etc Creating and implementing the Specsavers Irish Spectacle Wearer of the Year competition annually including launches with Gok Wan, Rosanna Davison, Jodi Albert & Glenda GilsonWorking on all Marketing Comms for Gala for 7 years including the brand's major 10th birthday celebrations and Gala's sponsorship deal for RTE's Nationwide. Launching Matalan in NI and opening all stores for the brand Agreeing and coordinating x2 exclusive shoots for the Sunday Independent magazine - Vivienne Westwood and Remus UomoThe identification and launch of a world-first for KIngspan Renewables - VarisolReceiving award recognition for the first-ever PR campaign for Lyons Tea in NI Client experience includes: Specsavers, Gala, Walkers, Tropicana, Lyons Tea, Robert Roberts, Woodford Bourne, Crossgar Foodservice, Sacla, Pomegreat, Douglas & Grahame, Matalan, TJ Hughes, Dalvey, Kingspan - Renewables and Environmental, Country Crest, CATEX, Professional Beauty, Autumn Gift and Home show, PLan Expo, IFEX, Beaufort Interiors, Slatterys Travel, Stein Travel, Green Giant, Betty Crocker, Nature Valley etc. Show less

• 

  Freshwater UK

  Jul 2011 - Feb 2012

  Managing Director (NI & ROI)

  Formerly life COMMUNICATIONS, Freshwater acquired the agency in 2009. Directed all-Ireland campaigns for many clients including Specsavers, Kingspan Renewables, Gala Retail Services, easyFairs, Down Royal Racecourse, General Mills - Nature Valley, Betty Crocker, Green Giant - Dalvey menswear amongst others.

• 

  2b MarComms

  Feb 2012 - Jan 2013

  Marketing & Communications Consultant

  Consumer, Retail, Brand and B-2-B MarComms Consultant, specialising in results-driven campaigns through: Brand Development, Marketing Strategy, PR, Engagement Programmes, Digital, Sponsorship Identification & Amplification and General Communications.Clients range from NI & ROI SMEs to major brands. Current projects include launching new business ventures - NI & ROI, trade programmes in the grocery sector, B2B PR for trade event, promotions in the food and hospitality sectors, press office activities, in-house marketing support and a brand equity programme for a multi-national. Feel free to get in touch if you'd like to discuss how strategic communications could help your company. 2bMC Show less

• 

  RNN Communications

  Jan 2013 - now

  Director | Founder

  PRCA Dare awards, best small agency 22 & 21: CIPR PRide Outstanding Small Agency of the Year 22, 19, 15, At RNN Communications, we're an integrated agency that delivers solutions for our clients, through intelligent, creative and engaging communications.We become an integral part of clients' businesses... it's a partnership. We're here to promote clients' products and services across traditional and digital channels, celebrate their good news, help to grow their customer base and offer the best advice in stormy waters.Clients include international FMCG brands, world-leading renewables companies, national retailers, B-2-B events and start-ups - plus, we operate across both NI & ROI. RNN Comms: - From FMCG to beauty and fashion clients and everything in-between, we’ve created award-winning campaigns that reach multiple-touch points. - Whether it be a brand equity programme for an ambitious start-up or an influencer-relations road map for an international brand, it’s all about crafting the strategy and best approach. RNN Digital: - Creating & implementing digital solutions that increase brands' presence online, raise awareness, create digital conversations, engage with audiences and drive business - Strategic delivery of online solutionsRNN Green: (Finalist, Best Energy Saving SME, Action Renewables Awards, 2015) - Renewable sector specific communications from informed professionals - Integrated communications, consultation on issues and risk assessments ahead of legislative changesIf you're looking for an integrated agency that delivers solutions, combined with a 'can do' approach, then we'd love to hear from you.Notes: - Agency campaign named as Best Sponsorship by a Retailer in Ireland at FMCG awards - Agency work featured in industry bible, PR Week. - Riki listed in Business First's '40 under 40' (2016, 2015 & 2014). Check us out at www.RNNCommunications.com or join the conversation @RNNComms @RNNGreen or via facebook Show less