
Abigail Cunningham
News Assistant

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About me
Guiding independent media SME's to embrace the commercial opportunities in sustainable business transition. Supporting teams to make the changes needed for positive impacts on people, our planet, and profits.
Education

University of Cambridge
2024 - 2024Sustainability in Marketing, Media and Creative
Bournemouth University
1995 - 1998Multi Media Journalism Media
Experience

Radio City, Liverpool
Jul 1998 - Aug 1998News AssistantWork experience

The Local Radio Company plc
May 1999 - Feb 2001PR Manager, Senior Sales ExecutiveGroup sales newcomer of the year and highest performing sales strategist.Created bespoke events service which grew to over 40% of the station’s annual business.Trained and managed junior sales executives.Publicised the launch of the new station through co-ordinating a series of simultaneous live broadcast events.RMM Radio Marketing qualification

Future 3000 plc
Sept 1999 - Mar 2002PR & Marketing ManagerNew venue launch events and day to day PR management for expanding independent chain of bars and nightclubs including ‘super-club’ brand Slinky.

Resource
May 2001 - Oct 2003Account Manager - Radio & PR specialismResponsible for managing all regional radio, press and PR accounts.Sales and distribution manager for annual ‘Enjoy Dorset’ tourist magazine.

First Mate
Oct 2003 - Dec 2004Director, Marketing and SalesFounded and launched start-up Lifestyle Management service.Built new client base and managed day to day customer relations.

Clear Channel Outdoor
Jul 2005 - May 2007Account ManagerStarted with the Direct Sales team in Manchester and successfully built a strong roster of local clients before being promoted to join the National Agency Sales team in London.Significant organic growth on agency patch (Carat, Vizeum, and Posterscope).Led successful pitch teams winning and renewing key clients long-term partnerships.

Posterscope
Jun 2007 - Feb 2018Client DirectorOverall responsibility for the OOH planning, buying and implementation team for Blue 449 with key clients including KFC, Clarins and Ralph Lauren.Delivered business growth of 40% YOY (including 22% organic growth).Member of people development and social & culture committees.

Limited Space
Mar 2018 - Dec 2020Head Of Sales
UniLED
Jan 2022 - nowHead of Sustainability
Mar 2023 - nowSales Director
Jan 2021 - Mar 2024Director of Client Communications
Jan 2022 - Mar 2023

Freelance
Mar 2023 - nowConsultant
North Star Media Sustainability
Aug 2024 - nowFounder
Licenses & Certifications

Verified consultant
TheZoo.London : The Consultant CollectiveJul 2023- View certificate
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Ad Net Zero
IPA (Institute of Practitioners in Advertising)Nov 2023 - View certificate
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Sustainable Marketing, Media and Creative
Cambridge Institute for Sustainability Leadership (CISL)Jun 2024 - View certificate

Carbon Literacy for Sustainability Leaders
Future We WantAug 2024
Volunteer Experience
Community Support Worker
Issued by Kingston Mutual Aid on Apr 2020
Associated with Abigail CunninghamAmbassador
Issued by NABS on Dec 2017
Associated with Abigail CunninghamHelpline volunteer
Issued by Endometriosis UK on Apr 2013
Associated with Abigail Cunningham
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