Jae Easley

Experience

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  2nd & Charles

  May 2010 - Oct 2012

  New position created due to successes in previous role; designed to allow operating under own judgment to increase store responsiveness to changing needs in organization and customer ease of use. In addition to ongoing responsibilities as power cashier, duties include purchasing items into inventory, overseeing merchandising of product within section, surveying store for under-performing areas, and executing improvements therein to drive sales. Strong focus on customer satisfaction throughout, including locating product, educating customers within electronics department, handling concerns, and providing feedback to management on how to better serve customer base in the future. Individual weekly sales increased as a result. Show less

  • Team Lead - Electronics, Video Games, General Merchandise

    Jul 2012 - Oct 2012

  • Project Team Member

    Sept 2010 - Oct 2012

  • Power Cashier

    Sept 2010 - Jul 2012

  • Bookseller

    May 2010 - Sept 2010
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  Gap Inc./Gap

  Nov 2012 - Feb 2013

  Sales Associate

  Performed point-of-sales functions and provided customer assistance in styling and locating product merchandise. Ensured all products were properly represented and merchandised on the sales floor; marked down items for clearance. Participated in ongoing store reorganizations to feature new merchandise.

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  Barnes & Noble

  Mar 2013 - Jan 2017

  Manager of Merchandising

  ● Oversaw 2 of the highest grossing departments of store, including 3 department leads and 35 store employees. ● Met and exceeded sales plan for prior fiscal year, including out-performing the previous fiscal year. ● Position duties included optimizing in-store merchandising to best drive sales and conform to company-wide standards and directives; training current and new employees on proper procedures for merchandising, cash handling, and customer service. ● As manager on duty, oversaw open and close of store; prioritized and delegates\d employee tasks based on current store needs; mediated employee conflicts; ensured proper revenue handling and customer service techniques to minimize company loss; and responded to customer concerns, complaints, and emergencies, providing feedback to higher management as necessary on possible or ongoing issues. Show less

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  Dev Bootcamp

  Mar 2017 - Aug 2017

  Web Developer

  Eighteen-week program devoted to immersive web development curriculum based around Javascript, Ruby, and Rails, with a focus on test-driven development and pair programming within an Agile framework. Developed extensively in Ruby via Rails and Sinatra, and in Javascript via jQuery, React.js, Node.js, and Express.

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  Freelance

  Aug 2017 - Mar 2018

  Software Developer

  Created software solutions with an emphasis on integrating technology with previous areas of expertise in gaming and publishing industries. Projects under stages of development include apps built in Rails, React, and React Native, including a custom inventory system for a local independent retailer.

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  SB Digital

  Mar 2018 - Nov 2018

  Support Engineer

  ● Fast-paced, startup-style environment focused on supporting nation-wide network of news publishers, including nearly 200 individual stations with individual websites and multiple apps each. ● Average of 400+ tickets personally resolved per month. Resolved over 95% of customer tickets within SLA. Managed 3-hour triage shift that received over 25% of total support tickets in that span

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  343 Industries

  Nov 2018 - Jan 2020

  Program Manager, Ecosystems

  ● Microsoft Xbox's premiere first-party studio, producing AAA games and experiences set in the bestselling Halo universe● Provided multi-team support on halowaypoint.com & 343industries.com, with 1m+ UU monthly● Onboarded and managed vendors for additional services within web ecosystem, including support forums and high-volume email communications for user beta testing● Designed technical specification documents for ground-up redesign of Halo brand's online experience, including desktop and mobile web and mobile app● Successfully off-boarded desktop and mobile applications to end-of-life and decommission, including legal / technical challenges to determine make-good / halt-of-acquisition strategy Show less

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  Nordstrom

  Jan 2020 - Nov 2020

  ● Drove communication strategy in highly ambiguous scaled events space to ensure teams company-wide were aware of priorities and roadblocks in event implementation● Led vendor concession project with Balsam Hill, including driving merchandising strategy, hiring / training, payroll, and reporting metrics, with 21 participating doors generating $50k-$75k in gross sales weekly over the holiday period; partner brand was picked up as a full vendor starting holiday 2022● Generated competitive research on long-term company initiatives including holiday strategy, in-store and shipped packaging, and evergreen gifting priorities● Interim role due to COVID-19 Show less ● Oversaw digital strategy for user-generated content space● Designed business cases to reverse 2019's 50% decrease in native reviemws vs 2018● Partnered with technical & merchandising stakeholders and third-party vendors to increase reviews quality and native and syndicated reviews coverage● Drove consistent month-over-month growth in metrics, including all-time highs in reviews submitted with UGC; 50% increase in % of native reviews YoY; and 150%+ growth in reviews volume YoY in both April and May 2020, equivalent volume last seen in Jan 2019● Role impacted due to COVID-19 Show less

  • Project Manager, Customer Experience

    Jun 2020 - Nov 2020

  • Program Manager, UGC

    Jan 2020 - Jun 2020
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  Microsoft

  Jan 2021 - Aug 2021

  Business Program Manager, In-Product Marketing

  ● Drove adoption and operationalization of in-product digital marketing campaigns across MS brands, reaching over 600b impressions and 17b conversions annually● Increased marketing campaign velocity by 20% through operations optimizations● Created standardized campaign pipeline to reduce churn and increase transparency during design phase, resulting in improved SLA metrics for off-shore build and execution teams● Designed campaigns for announcement of new Window 11 experience; campaigns generated 866M impressions and 2.03% conversion over first month of launch Show less

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  REI

  Aug 2021 - now

  Senior Program Manager, Personalization and UGC