Jiawei YU

Jiawei YU

Account Manager

Followers of Jiawei YU855 followers
location of Jiawei YUShenzhen, Guangdong, China

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  • Timeline

  • About me

    Business development | Integrated marketing | E-commerce | Product sourcing

  • Education

    • EUROACE

      2023 - 2024
      Spanish Language
    • Beijing Normal University, Zhuhai

      2015 - 2019
      Bechelor of Arts-BA Communication and Media Studies
  • Experience

    • Attention digital

      Jan 2019 - Dec 2020
      Account Manager

      Attention Digital is one of Chinese marketing agency, with a history of long-term cooperation with automobile companies, it offers integrated solutions including digital brand strategy and event planning.1. Participated in the Corporate Social Responsibility communication projects for GAC TOYOTA, managing 20+ projects about online brand communications and on-site activities, the project completion rate ranked first.- Responsibility for two annual brand social environmental protection campaigns with over 5,000 attendees, elevating single dissemination reach by 28% compared with the previous year, reaching an online attendance of over 3.26 million. 2. Managed public relations crisis projects, adjusted communication plans and strategies based on real-time monitoring reports and data analysis, ensuring optimal communication and resolution of crises Show less

    • InDare Design Strategy Limited

      Dec 2020 - Dec 2021
      Business Manager

      inDare is a company that offers services both product design and marketing strategies, it serves a wide range of industries, including FMCG, technology, and electrical appliances.1. Participated in B2B operations, developed and connected with prospective clients and partners, contributing to the development of 2 business service designs that collaborated successfully with 8+ brands such as industry leaders Philips, Midea and Okamoto etc.2. Monitored projects progress and outcomes, resolving issues and payment process, completing cooperations with over 10 major clients, and expanded follow-up cooperation resources. Achieved 100% customer satisfaction.3. Analyzed and integrated successful marketing cases including competitive product analysis, creativities, industry trends, driving the team to successfully implement over 15 marketing projects. Show less

    • Mododo E-Commerce Technology Co. Ltd

      Dec 2021 - May 2023
      Product Sourcing Manager business partner

      Mododo is a Chinese Start-up company focusing on underwear product in online retail, it operates 3 Taobao stores with products for a 20-30 age group.1. Managed the formulation of the positioning of a new brand, planned and optimized product structure based on target consumers and market trends, prepared over 60 products each season, making corresponding procurement plans.2. Led the operations department to achieve business growth, optimizing sales effectiveness by utilizing sales channel optimization and advertising analysis under a limited budget, achieving a sales increase of three flagship products from 3,000 units per month to over 40,000 units, resulting in a more than 10 fold sales improvement.3. Cultivated supplier resources through exhibitions and online platforms. Built strong partnerships with over 10 high-quality suppliers, resulting in a 15% reduction in procurement costs. Show less

    • Shenzhen Chaoqun Construction Technology Co., Ltd

      May 2024 - now
      Sales Representative

      Shenzhen Chaoqun Construction Technology Co., Ltd specializes in producing new decorative materials, also operate the own architectural design firm. it have 10 years of export experience. The main products include PVC wall panels, WPC wall panels, PU stone wall panels, and PVC marble panels. The own factory spans 20,000 square meters, employs 20 production lines, with a daily production capacity of 100,000 square meters and a storage capacity of 1.5 million square meters.1. Sales Development: Identifying new business opportunities, maintaining client relationships, and generating leads.2. Customer Management: Providing customer service, handling inquiries, quotations, and negotiations.3. Order Coordination: Managing order processing, coordinating with production and logistics teams to ensure timely delivery. Show less

    • The Courtyard Consulting

      May 2024 - now
      Regional Manager for Chinese Social Media

      The Courtyard Consulting offers B2B international services for fashion and lifestyle brands that want to develop/enter China market with a focus on Bridal and Couture collections, working on Chinese Social Media and with the main stylists for celebrity endorsement through Chinese social media.1. Manage the company's social media accounts of China ( Wechat/Weibo/Little Red Book), engage in daily account operation and interaction, analyze performance to enhance brand visibility and engagement.2. Create content tailored to the respective social platforms based on materials provided, aiming to attract and increase followers and achieving the effective communication.3. Attract the target consumer and facilitate business collaborations. Show less

  • Licenses & Certifications

    • Accounting Analytics

      University of Pennsylvania
      Mar 2024
      View certificate certificate
    • People Analysis

      Coursera
      Nov 2023
    • Customer Analytics

      Coursera
      Oct 2023
      View certificate certificate
    • Operations Analytics

      Coursera
      Nov 2023