Federico De Santis

Experience

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  DSDM

  Feb 2018 - Dec 2021

  Account manager

  • Responsible for face to face sales in retail setting, involved in interview and training process, lead a team of four to align individual goals with organizational goals, drive innovation to achieve corporate goals.• Responsible for maintaining customer service and customer relationships.

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  Ridble - Il primo sito in Italia dedicato alle guide all'acquisto

  Jun 2019 - Jul 2019

  Digital Media Consultant

  • Uncover and understand account needs, requirements, and key selling points, customizetargeted solutions and product offerings, present and educate customers on options, andpersuasively generate new business/sales.• Resolve any issues diplomatically and in a timely manner, invest time to understand customerbusiness needs and answer questions, adhere to high service standards, and ensure completeclient satisfaction at all times.

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  Gamesource.it

  Jan 2020 - now

  Senior Editor

  • Oversee content planning, production, and editorial strategy for high-quality gaming news, reviews, and features.• Guide and mentor a team of writers, ensuring consistent voice and quality across all published content.• Conduct in-depth interviews with industry professionals and create engaging stories that resonate with our gaming community.• Collaborate with marketing and social media teams to amplify our reach and engage a wider audience.• Analyze reader feedback and content performance to continually refine and enhance editorial approaches. Show less

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  YAM112003

  Dec 2021 - Jun 2022

  Web Content Manager

  • Channel management, from content optimization to the publication of video content on the platform.• Rights management of channels and content published through the YouTube Content ID system.• Creation of qualitative-quantitative and administrative reporting of the channels.• Definition of Content Video Strategy during the tender or design phase for individual customers.• Creation of editorial plan for the various YouTube channels.• Setting and supervision of live broadcasts on the channel.• Promotion of contents also on other social platforms.• Coordination with internal teams for the management of content and creativity useful for channel management.• Coordination with creators, customers and YouTube contacts for the day-by-day management of the channel.• Update and internal sharing of best practices, new formats or interesting case studies.• Proposal, in collaboration with the creative teams, of new video formats• Selection and proposal of new content creators and influencers.• Community management of the various channels.• Management and training of junior resources. Show less

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  Gruppo SOGEA

  Jun 2022 - Feb 2023

  Data Analyst

  • Collaborate with Business units leads to develop strategies, roadmaps, automation frameworks, data models, and metrics.• Managing the data team through the design process, requirements gathering and backlog refinement, architect data platform design and own the implementation.• Cleaned, joined, and analyzed databases consisting of over 250,000 products• Optimized existing workflow processes to provide accurate inventory records daily• Coordinated digital advertising and marketing campaigns to increase company revenue Show less

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  Constructor

  Feb 2023 - now

  • Identify specific marketing goals and objectives.• Recommend strategies for implementation in regional marketing plans.• Strengthen the company’s brand position in assigned regional areas.• Tailor national marketing plans to suit particular regions.• Develop a clear understanding of the financial goals in a region and key success indicators.• Interact with marketing leads to formulate and supervise the regional marketing budget.• Evaluate productivity and the return on investment (ROI) of marketing strategies.• Localize websites and marketing materials.• Collaborate with sales to achieve regional sales targets. Show less • Participate in creating social media strategies with the aim of increasing brand awareness, customer engagement and community building.• Look at weekly data, trend forecast on updated strategies and content creation.• Explore new ways to engage with the community and new social networks to reach the targetaudience.• Build processes and participate in their creation with the content team and chief editor.• Develop monthly reports on emerging social media trends that will be submitted to the management and executive teams Show less

  • Product Marketing Manager

    Jan 2024 - now

  • Social Media Manager

    Feb 2023 - now