Miles Leung

Experience

• 

  Globalsources [NASDAQ: GSOL]

  Jan 2001 - Apr 2007

  Area Sales Manager (Shanghai Area)

  Global Sources creates, manages and delivers the information that trading partners need to meet and do business, with 40 years as B2B trade media, magazine publisher and trade organizer, global trade marketplace web operator and trade show organization. Area Sales Manager, Shanghai, China • Responsible for Shanghai sales management and administration in the trade advertising and non-published revenues (Exhibition and Private Sourcing Event). • Led a 60-member sales team including supervisors, executive assistants, and sales executives. • Outperformed sales quota by 115%, with YOY growth at 30%. Vertical Sales Manager, Zhejiang, China• Managed 6 district offices in Zhejiang province, including Wenzhou, Hangzhou, Taizhou, Yiwu, Yongkong and Jiaxing, in the vertical of Fashion Accessories / Garment and Textiles.• Increased incremental YOY growth to 47%, driving the Zhejiang sales team to be listed on the top in China.Sales Supervisor, Wenzhou, China• Joined the China Sales team as the Supervisor of Wenzhou office, helped with the team building and sales operations. Account Manager, Hong Kong • Began a career with Global Sources in January 2000 as Account Executive of Electronics Magazine in Hong Kong. Show less

• 

  Digital Media Group [NASDAQ:VISN]

  Apr 2007 - Sept 2007

  Vice President of Key Account

  Digital Media Group Co. Ltd. operates out-of-home digital media networks with subway transport systems in Beijing, Chengdu, Chongqing, Guangzhou, Hong Kong, Nanjing, Shanghai, Shenzhen, and Tianjin. The organization was found in 2002 and now operates as a subsidiary of Vision China Media Inc. in 2010.

• 

  Kongying Pet Products Co. Ltd.

  Sept 2007 - Sept 2008

  Director of Operation Management and Product Development

  Director of Operation Management, Zhejiang• Spearheaded overall operation and product development for this global manufacturer in private label pet treat sector with responsibility for 300+ products. • Oversaw core business and operational functions, including procurement, human resources, cost, quality control, and materials management, within manufacturing operations. • Challenged to initiative improvements for under-performing areas, including sourcing & cost control, research & development, quality assurance, and inventory control. Show less

• 

  KONGYING PET GROUP

  Sept 2008 - Jun 2012

  Managing Director

  The company was founded in 1990, the second largest pet food manufacturer in China. The group has 1,500 employees in three manufacturing sites with operations in Wenzhou and Jiangsu, providing private-label manufacturing for global retailers, including Walmart, Target, Kroger, Petsmart and Pets At Home. Managing Director, Shanghai & Jiangsu• The key role was to distill the company’s intrinsic essence, map out the competitors in the same category, identify sales and marketing opportunities, and be able to effectively communicate the unique benefits of our strengths and related products. • Oversaw manufacturing operation and international sales & marketing.• Hold accountability for all sales and marketing initiatives in North America and Europe for this specialty pet food manufacturing company. Acquired private labeling business, generating US $12 million in 2010 with YOY at 55%. • Developed both long-range and short-range marketing plans, formulated sales strategies with focus on increasing market share and margin. Show less

• 

  Mars Petcare

  Jul 2012 - now

  Mars, Incorporated is the 3rd largest American global manufacturer of confectionery, pet food and other food products with six business segments: M&M’s & Dove Chocolate, Petcare, Wrigley, Food, Drinks and Symbioscience. National Veterinary Pillar Director, Shanghai• Led China’s national sales team and develop internal and external training for the Veterinary team capabilities• Developed business strategy for China’s veterinary sales and marketing channels.• Define role of Vet in the business model, share value with Vets and build impact KOL in vet channel. • Utilized regional sales data to create an annual action plan for distributors and direct sales customers. Show less Beijing Area Sales Director, Beijing• Formulated sets of innovative strategies to ensure all sales activities will be governed, tracked and executed preciously. • Built and aligned company direction toward sales team transformation to upgrade sales competence• Utilized marketing tools and technical resources to differentiate and enhance the Corp-branding in the market• Developed business development team tasked with driving a sustainable growth in sales, taking up 25% sales of the overall China revenue. Show less

  • National Veterinary Pillar Director

    Apr 2013 - now

  • Area Sales Director

    Jul 2012 - Apr 2013