Katherine Wolf

Katherine Wolf

Followers of Katherine Wolf294 followers
location of Katherine WolfMinneapolis, Minnesota, United States

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  • Timeline

  • About me

    Marketing Manager at Blu Dot

  • Education

    • Winona State University

      -
      Bachelor of Science (BS) Marketing and Tourism

      Activities and Societies: American Marketing Association, Cross Country Team, Study abroad in New Zealand & Australia

  • Experience

    • REI

      Jun 2007 - Apr 2020

      Outfit customers for travel, outdoor recreation, and everyday use by providing in-depth knowledge of technical apparel. Determine the most appropriate apparel for customers by engaging them in conversation of intended use and needs. Provide timely solutions to customer issues of product quality, ordering, and returns. Promote the benefits of the co-op by encouraging non-members to join. Assist the visual merchandiser with the store layout by implementing corporate visual standards, aligning vendor placement agreements, setting displays, and planning sales events. Show less

      • Marketing Specialist

        Apr 2018 - Apr 2020
      • Adventures Sales Specialist

        Jul 2014 - Apr 2018
      • Sales & Customer Service Specialist

        Jun 2007 - Jul 2014
    • Blu Dot

      Sept 2020 - now

      • Oversee the email program including priority product selection through cross-functional collaboration; strategic planning based off data analysis and A/B testing; competitive analysis; content creation• Own marketing for retail stores including programs, events, sales and new store openings• Project management: manage designer workloads, write project briefs, assign projects, coordinate kickoff meetings, reviews and handoffs, provide constructive feedback that aligns with business and campaign goals, brand guidelines and product accuracy• Video and outline shoot production: priority product selection, shot list creation, product ordering, studio booking, staffing, pre-production meetings, post production coordination, talent casting and booking Show less

      • Brand Marketing Manager

        Aug 2023 - now
      • Marketing Coordinator

        Sept 2020 - Aug 2023
  • Licenses & Certifications

    • Sustainable Tourism Certification

      GSTC (Global Sustainable Tourism Council)
      Sept 2019