Alma Gerxhani

Experience

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  Shekulli Media Group

  Nov 1998 - Sept 2003

  Journalist, Online Editor

  As Editor online (‘02-’03) I led a team toward the projects of planning, building and marketing of the websites www.shekulli.com.al www.spekter.com.al 1998-2002 worked as journalist for Shekulli newspaper and Spekter magazine. The work included writing and editing articles, preparing interviews and translating.

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  Komisioni Qendror i Zgjedhjeve në Shqipëri

  Mar 2005 - Dec 2005

  IT and PR expert

  •Designing promotional materials for the Electoral Campaign for Parliamentary Elections 2005, (i.e. posters, manuals, leaflets, banderols, billboards and press advertisements). •Maintaining the websites of Central Election Commission and updating websites: www.cec.org.al (English and Albanian version), www.votaime.com, www.myvote05.com

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  Tirana International Airport

  Mar 2006 - Jul 2007

  Communication Specialist

  •Writing, translating and preparing publications like leaflets, company presentations and brochures, speeches, press releases, events agenda etc.•Managing overall TIA public relations; organizing promotional or media event for TIA, airlines and other parties when required.•Communicating with people outside the organization, representing the organization to customers, the public, government, and other external sources.•Updating the website www.tirana-airport.com regularly, adding new functions and making the website more user-friendly and highly ranked.•Getting information and updating regularly the data base, facts and figures used for publications. Show less

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  Kryeministria

  Oct 2008 - Aug 2010

  Public Relations Consultant/Media advisor

  Contracted under World Bank Trusted-• The position include preparing and/or review publications like leaflets, presentations and brochures, press releases, events agenda, progress reports etc. •Writing for the monthly Government-Donor Dialogue newsletter. •Organizing DSDC activities/events and preparing materials for mass media•Preparing a Communication Strategy •Establishing a database of main country mass media •Planning the information architecture of the website www.dsdc.gov.al and gather the relative information as well as helping with its infrastructure, responsible for regular update and adding new functionalities. •Developing visual and other informative materials for raising awareness Show less

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  Albania Holidays DMC

  Sept 2010 - Jun 2014

  Senior Online Marketing Manager

  •Brand development, web site traffic growth. Developed brand strategy.•Strategic Consulting, strategy development.. Monitoring and maintaining online presence, measuring traffic with Google analytics, . Design and update, using google webmaster tools

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  European University of Tourism Tirana

  Nov 2010 - Nov 2011

  Lecturer of E-tourism and E-marketing

  Teaching e-Tourism and E-marketing at the Master Course in Tourism at European University for Tourism in Tirana

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  USAID

  Apr 2013 - Feb 2014

  Web Tourism Consultant

  Contracted by USAID Rritje Albania as Web Tourism Consultant to provide consultancy in building the national tourism portal www.albania.al Leading the working group on and coordinating work between Albanian National Tourism Agency, and the IT company. Assisting the IT company in planning the navigation and user friendly design of the website. Opening social media channels in line with the website. Brand development, web site traffic growth. Developing social media strategy and delivering training for the NTA team members. Strategic Consulting and report Show less

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  Manderina

  Jun 2014 - now

  CEO of Manderina Marketing and Tourism Consultancy

  • Developing tailor-made strategy for clients' image development and promotion of their activities and products. • Brand development. • Managing client's online presence and writing reports on client's performance in online channels. Organizing PR events and information campaigns for clients and organizations.

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  UNDP

  Feb 2017 - Jul 2017

  Digital Marketing Consultant

  Digital Marketing Consultant for the project Innovation against Corruption: building a citizen-centered service model, ADISA under and Ministry of Innovation and Public Administration .

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  DMO Albania

  Jan 2018 - now

  Board Member

  • DMO Albania is a nonprofit Destination Managing and Marketing Organization, based in Tirana. • Our mission is to promote Albania by highlighting and marketing the rich diversity, history, landscape, and culture of each city and region in the country. As a team we have provided consultancy in establishing Visit Gjirokastra as business association. • Projects:o www.visit-tirana.com branding and promoting the capital, as tourism destination o www.visit-gjirokastra.com branding and promoting the UNESCO city and the region as tourism destination Show less

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  Ministry of Finance and Economy, Albania

  Jan 2019 - Jun 2020

  Public Relations & Communications Consultant

  Consultant at Ministry of Finance to support Public Relations and Change Management activities in the framework of "Second Multi-Donor Trust Fund for Capacity Building Support to the Implementation of the Integrated Planning System" co-funded by EU, Swedish and Swiss Government and managed by World Bank in Albania

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  ChocoAlb

  Sept 2023 - now

  Director