Dave Ferguson

Dave ferguson

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location of Dave FergusonLiverpool, England, United Kingdom
Followers of Dave Ferguson1000 followers
  • Timeline

  • About me

    Global Director of Delivery | Professional Services Leader | Agency Pro

  • Education

    • St. chad's high school & sixth form

      2004 - 2006
      A-level business, music
    • Liverpool hope university

      2006 - 2009
      2:1 business with marketing

      Modules completed:MarketingBusiness EnvironmentsBusiness LawPeople ManagementOperations ManagementStrategic ManagementConsultancy (Research based)Project ManagementMarketing Research and Information

  • Experience

    • Axa uk

      Nov 2010 - Aug 2011
      Claims incident manager
    • Lloyds banking group

      Aug 2011 - Nov 2011
      Compliance audit consultant
    • Natural breaks ltd

      Nov 2011 - Jul 2013
      Marketing co-ordinator

      Marketing strategy > website admin > graphic design > copy writing > communications > social media management

    • Nhs - liverpool, southport and formby, and south sefton ccgs

      Aug 2013 - May 2014
      Communications assistant

      Content writing > intranet management > press and communications

    • Yoma

      May 2014 - Jan 2015
      Project and account manager

      E-commerce websites > Magento > Multichannel strategy > Conversion rate optimisation > Sales

    • Clear chemist

      Jan 2015 - Nov 2015
      Head of ecommerce

      Increasing sales > Multichannel technology > Magento > Amazon > eBay > Channel Advisor > Email marketing > Integrations > Inventory managementDriving an increase in revenue by optimising the digital platforms that made up a multi-channel operation (Magento, Amazon, Channel Advisor, AWS, Affiliate Window, Pure360, Google Analytics).Overseeing web development, inventory, content, e-mail marketing, social, SEO and PPC.

    • Ph.creative

      Nov 2015 - Sept 2017
      Digital project manager

      Delivering websites > Creative projects > Employer branding > Umbraco > Mobile apps (Android / iOS)

    • Bluprintx

      Sept 2017 - Nov 2019
      Senior project manager & pmo lead

      Marketing automation > CRM > Customer lifecycle > Attribution > Data migration > > GDPR > Training > Marketo > Eloqua > MS Dynamics > Salesforce > Workfront > Agile projects

    • Mando agency

      Dec 2019 - Oct 2021
      Account director

      Improving digital maturity > Digital strategy > Sales > Optimizely/Episerver > Sitecore > Microsoft Azure > Cognitive services > Chatbots > Utilities sector > Financial Services

    • Bluprintx

      Oct 2021 - now

      I lead a team of talented digital specialists who help global businesses to:1. Increase revenue - by transforming the technology and processes used by marketing, sales, and e-commerce teams2. Reduce costs - by assisting in the selection of digital platforms and fixing inefficient processes3. Strengthen customer loyalty - by delivering deep integrations that provide insight and open up opportunities afforded by data4. Embed lasting business change - by providing training and workforce augmentation for sales, marketing, and e-commerce teams Show less

      • Global Director of Delivery

        Jan 2024 - now
      • Global Director of Consulting Services

        Jan 2023 - Jan 2024
      • Director Of Client Services

        Oct 2021 - Jan 2023
  • Licenses & Certifications

    • Idm award in general data protection regulation

      The institute of direct and digital marketing (idm)
      May 2019
    • Prince2 practitioner certificate in project management

      Bcs, the chartered institute for it
      May 2016
    • Award in driving digital experience

      Cim | the chartered institute of marketing
      Feb 2020
    • Prince2 agile practitioner

      Peoplecert
      Aug 2018