Hugo Casaca

Hugo Casaca

Marketing Assistant

Followers of Hugo Casaca2000 followers
location of Hugo CasacaLisboa, Lisbon, Portugal

Connect with Hugo Casaca to Send Message

Connect

Connect with Hugo Casaca to Send Message

Connect
  • Timeline

  • About me

    Account Manager at Hewlett Packard Enterprise

  • Education

    • Instituto Politécnico de Lisboa

      2008 - 2009
      Post Graduation Public Relations Strategic Management Post Graduate

      Activities and Societies: Participation in the Discussion Foruns of Communication. Communication and Marketing

    • Escola Superior de Comunicação Social de Lisboa

      1997 - 2001
      Public Relations Public Relations/Marketing/Mass Communication Graduate

      Activities and Societies: Member of the Students Association; Member of the Committee Finalists - 1997/2001; Football Player of the School selection. Public Relations & Communication

    • Universidade Lusíada de Lisboa

      2002 - 2003
      Marketing Marketing/Communication Post Graduation

      Activities and Societies: Debate team Marketing and Communication

  • Experience

    • Loja da Imagem

      Nov 2001 - May 2002
      Marketing Assistant

      support the communication and marketing accounts (conception of marketing and communication plans, redaction of press releases, journalists contacts,event planning)

    • Valkirias

      Jan 2002 - Jan 2003
      Communication Professional

      account management; strategic planning of marketing and communication activities; events conception and coordination; responsible for the media control of the Hewlett-Packard account.

    • HP

      Jan 2004 - Oct 2013

      Responsible for the business and Sales management, Business Development and P&L management.Client counseling for best suitable services for present and future infraestruture. Channel business development within Support Services portfolio.Marketing and Commercial management of the channel accounts. responsible for the marketing and communication programs in the HP Channel Services area; including the control of marketing and business development; managment of vendors, outsourced event logistics and production vendors. planning and management of product and SMB segment marketing and communication activities; events conception and coordination; media and advertising agencies coordination; product catalogues creation and management; budget control;

      • Value Services Sales Specialist

        Nov 2009 - Oct 2013
      • Partner Sales Specialist

        Nov 2008 - Oct 2009
      • HPS Marketing Programs Manager

        Jan 2006 - Oct 2008
      • Marketing Specialist

        Jan 2004 - Jan 2006
    • Hewlett Packard Enterprise

      Nov 2013 - now

      Managing the business of a group of Enterpise level accounts. Understands the customer’s IT and business objectives, priorities, requirements and challenges, and adds value by implementing HPE’s strategy. Drives business performance for all HPE BUs and manages the portfolio mix to optimize profitability of the account. Accountable for pipeline building; accountable for and supportive in deal closing and orchestrating the deal team. Builds and develops relevant customer relationship networks with key influencers and decision makers in IT and business. Develops and engages with the extended partner ecosystem to maximize HPE’s presence in the account. Constantly develops information technology industry knowledge to position HPE’s portfolio in the account. Orchestrates, engages, guides and provides feedback to the extended account team members. Acts as customer’s advocate inside HPE. Plans for accounts to deliver results through the financial year and beyond.Articulates a connection between the customer's core KPIs, business priorities and initiatives, and HPE's plan to support these with IT solutions. Influences the decision-making of customer executives through describing the value of HPE's solutions and their relevance to the customer's priorities. Positions HPE strategy and solutions in such a way that the customer sees how HPE is important to their business.Builds and executes a plan to drive growth and profitability across HPE's portfolio. Drives growth in HPE's strategic value portfolio through positioning these solutions with the customer. Leverages HPE programs and tools (e.g. Executive Sponsors, BU deal support, and supply chain programs) to improve business performance. Contributes to internal reviews connected to deals and sales planning.Engages with the customer to identify opportunities. Translates customers' business challenges and goals into IT opportunities. Ensures a strong and rightsized pipeline funnel from the account team. Show less

      • Enterprise Account Manager

        Feb 2019 - now
      • Technology Services Business Developer

        Nov 2013 - Jan 2019
  • Licenses & Certifications

  • Volunteer Experience

    • Assistant/interviewer

      Issued by Hewlett Packard Portugal on Sept 2013
      Hewlett Packard PortugalAssociated with Hugo Casaca