Experience

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  Oxygem - m6 web

  Jul 2011 - Oct 2012

  Front-end developer / junior designer

  - Developed apps and embedded Facebook Games for Companies, using HTML, CSS, Javascript and PHP- Developed marketing material like banners, newsletters and marketing emails- Designed multiple print & web projects

• 

  Ef education first

  Jul 2013 - Dec 2018

  Part of the Global Creative Studio, responsible for creating the G.U.D. (Grand Unified Design), a consistent visual language, identity and branding across all EF touchpoints and products in Europe, North America and Asia. UI/UX Consulting (Shanghai - China), Digital Art Direction for a Booking Engine in the Nordics (Helsinki - Finland), Art Direction to define the company's own illustration style in collaboration with North Kingdom (Stockholm - SE). Digital assets and guidelines creation for all EF products. Hult International Business School Online Rebrand. Rebrand of the Central Language main pages including “About”, “Careers”, “Why EF”, “Blog” alongside with multiple Digital International Campaigns.

  • Digital Art Director

    Jan 2015 - Dec 2018

  • Lead Digital Designer

    Jan 2015 - Sept 2017

  • Digital Designer

    Jul 2013 - Jan 2015
• 

  Deezer

  Feb 2019 - Apr 2022

  Art Direction for Europe, Brazil, MENA and North America; Covering Branding (Banners, Videos, Campaigns), Product (main app UI/UX, ASO), Web (Rebrand of the entire web ecosystem, (offer pages, microsites, landing pages, campaigns, data visualisation dashboards) and Interior Design for Deezer’s new Parisians Headquarters. Travel involved for collaborative work with Base Design (Brussels - BE) and focus groups/market research and understanding (São Paulo and Rio de Janeiro - BR). In the context of a rebrand, I was in charge of redesigning many assets including a new logo, a new visual direction with solid template rules for every playlist cover in the service (we talk +3000 covers) and work on improving the Artists & Podcasters Back Office Dashboards with beautiful, clear and simple data visualisation assets.

  • Worldwide Art Director

    Jun 2019 - Apr 2022

  • Senior Product Designer

    Feb 2019 - Jun 2019
• 

  Salesforce

  Apr 2022 - now

  I joined the Financial Services/Fintech team at Salesforce Ignite, where I actively engaged in forward-looking subjects such as open finance, the emergence of AI agents at various levels (individual, collaborative, and leadership), the future of wealth management, personal assistants, branch banking, succession planning, and how Web3, Crypto and Blockchain Technologies might impact the future of money. I'm part of Salesforce Ignite. Ignite is an investment elite team that helps Salesforce's largest and most ambitious customers accelerate their digital transformation and innovation journey to unlock new business value. Industries: Automotive, Transportation, Energy, Media, Retail and Customer Goods, Life Science, Pharmaceutical, Travel, Public Sector.

  • Strategic Innovation Designer, Business Manager / Financial Services

    Sept 2023 - now

  • Strategic Innovation Designer, Business Manager / Cross-Industry

    Apr 2022 - Sept 2023