Rajat Arora

Rajat Arora

Followers of Rajat Arora2000 followers
location of Rajat AroraDelhi, India

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  • Timeline

  • Skills

    Segmentation
    Qualitative research
    Crm
    Market research
    Management
    Spss
    Training
    Recruiting
    Report writing
    Secondary research
    Primary research
    Market intelligence
    Marketing research
    Competitive intelligence
    Quantitative research
    Microsoft excel
    Focus groups
    Consumer behaviour
    Online research
  • About me

    10+ years of experience in Market research.

  • Education

    • ICFAI University

      2007 - 2009
      PG Diploma Business Administration

      Diploma in Business Administration

    • IGNOU

      2001 - 2004
      Graduate Computer Applications

      BCA

    • SRPS

      1999 - 2000
      Senior Secondary SRPS, Shamli

      Higher Secondary

  • Experience

    • Exëvo

      Jun 2006 - Jul 2014

      Key DeliverablesHandling clients and managing the smooth delivery of projects commissioned. Connect calls with clients discussing current state and scopes of the projects.Ensuring project targets are met or exceeded.Recruit & induct new employee’s coming into the organization. Resource planning for projects in field.Prepare weekly/monthly/quarterly performance presentation to clients.Ensure all floor supervisors and team members have correct skills and are trained to deliver all the contractual requirements to meet & achieve operational excellence.Managed a team of 40 agents (including English and Non English FTEs and Contract based resources) and 3 Floor Supervisors while working with multiple clients simultaneously.Independently managing the data quality for the projects and possess good knowledge of SPSS and Excel.Notable AccoladeReceived Special Appreciation awards for project excellence, consistent performance and client management.Handled multi geographical projects from Quantitative and Qualitative Research, IDIs (including preparations of transcripts, Report Writing), Appointment settings etc. Show less Providing floor support to agents on the floor with respect to projects assigned.Training of research associates on the projects, lead and sample management, assisting in workflow management, team administration and supervision. Providing feedback to the agents based on the calls monitored.Providing assistance to the Manager in staffing, leave management and maintaining records of performance & quality scores of the team.Responsibilities include handling escalated calls and resolving the issues & concerns of respondents. Show less Key Deliverables Conducting Primary and Secondary data collection in different geographies, for the purpose of Market Research.Conducting Quantitative and Qualitative studies. Understanding of reports, objective of the study and Quantity as per Quotas, Industry Verticals and Quality required by the client.Conducting different types of market research, including business and consumer, employee satisfaction, marketing effectiveness, market segmentation, product development and In-Depth discussion of Customer Segments, Products, Channels and Technologies. Show less

      • Project Manager

        Jan 2013 - Jul 2014
      • Assistant Manager

        Apr 2011 - Dec 2012
      • Team Leader

        Jun 2009 - Apr 2011
      • Sr. Research Associate

        Jul 2007 - May 2009
      • Research Associate

        Jun 2006 - Jun 2007
    • Unimrkt Research

      Aug 2014 - Jul 2019

      As the head of Primary Research team, my responsibility is to oversee the execution of projects that are commissioned to Unimrkt by its clients. My role entails from assigning PMs to commissioned project to ensure all projects are running successfully while meeting internal targets and client satisfaction and needs. Heading the team of Primary Research projects (Qualitative and Quantitative research) across regions such as APAC, Europe, Middle East, Africa and Americas. As the Manager of Primary Research, my role is about ensuring smooth transitioning of projects and liaising with Clients and Vendors on various matters during the project life cycle.

      • Associate Director, Research

        Oct 2015 - Jul 2019
      • Senior Manager, Primary Research

        Aug 2014 - Sept 2015
    • Empirico Research

      Aug 2019 - now
      Director, Client Services
    • Empirico Research

      -
      Director, Client Services
  • Licenses & Certifications

    • PG Diploma in Business Administration

      ICFAI