Victor Khristenko

Experience

• 

  Firmbook

  Sept 2012 - Apr 2014

  «Firmbook» — Russian platform for webinars and online broadcasts. As CEO of "Firmbook," I led strategic and operational management across all departments, achieving sales, profitability, and business goals. Successfully built and managed a 20-member team, conducted business and financial planning, and maintained crucial relationships with government agencies, key customers, and media. As CMO at "Firmbook," I drove impactful digital marketing strategies, executed successful campaigns, and fostered strategic partnerships. My leadership played a pivotal role in elevating the company's marketing impact and overall success.

  • CEO

    Feb 2013 - Apr 2014

  • Chief Marketing Officer

    Sept 2012 - Feb 2013
• 

  Webinar.ru

  Apr 2014 - May 2015

  Director of Business Development

  Webinar.Ru — Russian IT company specializing in the development and supply of web and video conferencing services. Responsibilities:• Creating strategy as a long-term plan for a 5 years• Business analysis and risk assessment. Development and implementation of initiatives set to increase efficiency and automatization of company’s core business processes.• Researching and evaluating new markets for products and services• Identification of new market segments• Organization of education employees and customers• Creating HR brand, marketing• Communication with partners• Participation in the development of CRM Show less

• 

  Muzlab

  Aug 2015 - May 2024

  Co-founder & CEO

  «Muzlab» — music streaming for business. Comprehensive solutions for any businesses which cover any audio, legal, content and all marketing needs.Our clients: «LUKOIL», Lexus, Bentley and others.The major responsibilities: • Daily operational management of Production, HR, IT, Finance, Marketing, Business development departments• Strategic Management: coordination and alignment activities to strategic direction in the areas of community impact, resource development, and staff alignment. • Planning and budgeting. Overseeing scope of activities set to achieve annual KPIs• Direct reporting to Board of Directors• Communication with Russian, European and American copyright holders• Head Hunting: targeted search and involvement of employees in TOP positions Show less