Loucas Charalambides

Experience

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  Yeapit!

  Oct 2014 - Jun 2016

  Head of Marketing and Sales

  The startup Yeapit! was a cloud service news aggregator that scanned internet news sites, identified relevant articles based on pre-defined keywords and automatically displayed them on a public web site, a closed group web site or in a newsletter. - Responsibilities included the growth of Yeapit!, a startup that my self and two other professionals have created.- Responsible for all marketing activities, for finding clients and for pitching to potential

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  Partners VMLY&R

  Jul 2016 - Nov 2017

  Responsible for being the link between the client and the company coordinating all actions to achieve the strategic goals of both sides in the most creative and efficient way in order to ensure a long and profitable relationship.Main Qualifications• Strategic Customer Management • Development of existing clients • Preparation of customer’s yearly plan• Coordinate all actions to achieve the strategic objectives of each advertising campaign• Design and implementation of client’s communication plan • Responsible for handling major company’s clients Show less

  • Account Manager

    Sept 2017 - Nov 2017

  • Account Executive

    Jul 2016 - Aug 2017
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  Byte Digital Agency

  Dec 2017 - Dec 2018

  Head Of Operations

  Responsible for leading the Byte team (digital agency of Partners) with the aim of attracting new clients, enhancing its image and developing our digital footprint in this fast moving digital environment.Day to day activities included:- Management and optimisation of digital campaigns- Monitoring of performance - Development of digital strategies for new and existing clients- New business development

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  Partners VMLY&R

  Jan 2019 - Sept 2020

  New Business & Strategy Manager

  Manager in the Business Development Department. Main responsibilities include attracting new clients into the agency, the preparation of the strategic approach & direction, the presentation and the meetings with clients until signing the contract. Had the opportunity to work on some of the biggest projects for the Cyprus market but also with various international clients, such as Absolut, Cyta, Bank of Cyprus, OPAP, Mr Brown, American Academy Larnaca.

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  Deepdive strategy

  Sept 2021 - now

  Communication & Brand Strategist | Founder

  A boutique communication strategy agency that connects visionary brands with their audiences.Founded in 2021 with the aim of providing you with the best and most efficient way of turning your brand to what you have envisioned it to become. The depth of deepdive lies in our industry experience, strategic thinking, and passion for helping brands achieving their purpose.Through collaborating with local and international brands, we have a unique understanding of the process needed to get a deepdive look into everything that has an impact on your brand. We guide you on how to bypass different challenges in order to differentiate your brand from the competition and engage with your audiences.Services:| Communications Strategy Development| Marketing Consultation| Strategic Guidance Show less

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  CIM - Cyprus Business School

  Sept 2022 - Jun 2023

  Visiting Lecturer

  Delivering the course "Digital Marketing Tools" of the University Of West London, MSc Digital Marketing.

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  Pop Up Talks

  Jan 2024 - now

  Co-Founder

  Τα Pop Up Talks, Ιστορίες που εμπνέουν, είναι ενδιαφέρουσες ημερίδες όπου μέσα από αυτές παρουσιάζονται από αξιόλογους Κύπριους ομιλητές, προσωπικές ιστορίες, βιώματα, ιδέες και γνώσεις, που μπορούν να επηρεάσουν θετικά τη ζωή μας.Στόχος, είναι να γνωρίσουμε, να ακούσουμε και να συζητήσουμε με ανθρώπους που ζουν ανάμεσα μας, Κύπριoυς, οι οποίοι με τον τρόπο ζωής τους, το όραμα και το πάθος τους για αυτό που κάνουνμας προκαλούν μας ξεσηκώνουν μας εμπνέουνhttps://www.facebook.com/popuptalks/ Show less