Chinmay Paithankar

Experience

• 

  JW Marriott

  Dec 2015 - May 2016

  Intern

  Completed my 6 months Internship in all core departments:• Human Resources (Incharge of onboarding new employees and interns)• Front Office• Housekeeping• Kitchen• Food and Beverage

• 

  Crowne Plaza® Hotels & Resorts

  Jul 2017 - Dec 2018

  Front Desk Representative

  • Handling Check In and Check Out process• Experience in night auditing for a 126 room property

• 

  DigitizeBrand Hub (India) Pvt Ltd

  Apr 2021 - Jul 2021

  Digital Marketing Executive

  Knowledgeable in:•Social Media Marketing (Paid & Organic)•Google Ads•SEO•Google Analytics•Youtube SEO•WordPress•Email Marketing •Canva•Filmora Video Editing

• 

  AOS Brand Consultants

  Aug 2021 - Jul 2023

  Digital Marketing Executive

  Creating SOPs for the company for easy follow of work within the company and with the clients. Social Media Marketing: • Assisting with Social Media Performance Report• Monitoring engagement & feedback on every post• Creating content calendars for clients• Manage social media marketing campaignsSEO:• Conducting on-site & off-site analysis of web SEO competition•Using Google Analytics to conduct performance reports regularly• Assisting the content team in the creation of high-quality, informative SEO content. Also, occasionally contribute to the company blog• Carrying out detailed keyword research according to the latest keyword strategies• Manage & execute implementation of SEO Show less

• 

  Oman Avenues Mall

  Jul 2023 - now

  Marketing Executive - Digital | Events | PR

  Key responsibility is to handle the social media management for Oman Avenues Mall as well as to coordinate the loyalty management function and any new events happening in the mall.Primary Responsibilities Include:• Social Media Management• Event Management• Loyalty Program Management• Retailer Comms• Guest Comms• Business to Business Relationship ManagementSocial Media Management: •Handle all the pages linked to Oman Avenues Mall through the appointed agencies.•Increased the number of followers on Instagram and Facebook by 15% under one year by using creative strategies.•Monitoring the page growth and implementing relevant trends.•Preparing schedule on weekly basis with unique events or offers and catering to the local audience in large to align with marketing goals of the organisation.Event Management:•Venue Selection: Identify suitable spaces within the mall for events, considering foot traffic and available facilities.•I orchestrated events attracting 500+ attendees, increasing foot traffic by 25%.•Theme Development: Collaborate with clients to create engaging event themes that resonate with the target audience.•Promotion and Marketing: Develop promotional strategies to attract mall visitors to the event, utilising both online and offline channelsLoyalty Program Management:•Curate strategies, tools, and tactics to popularise the loyalty program, engage with customers and maintain customer retention.•Additionally, I implemented a loyalty program with a 30% sign-up increase, boosting retention by 20%.•Target the right audience and build suitable loyalty program constructs and rewards & benefits mix.•Coordinate with in-mall retailers to establish associations to participate in the loyalty program Show less