Ryan C. Versey

Experience

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  Prairie View A&M University

  Aug 2007 - Dec 2011

  Created, edited, designed and produced brochures, invitations, advertisements, flyers, publications, press releases, electronic media, displays and other marketing and advertising productsCaptured and edited professional photographs from departmental and sponsored student organization events for publicationsUtilized social media as a marketing strategy for promoting department programs and services to Prairie View A&M University students and other populations served by the department Bachelor of Arts, Mass Communication

  • Student Public Relations Specialist

    Nov 2009 - Dec 2011

  • Student

    Aug 2007 - Dec 2011
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  VERSatile Optics Media

  Jan 2009 - now

  Founder, Photographer, Videographer, Designer

  VERSatile Optics Media is an interdisciplinary creative media agency. Entrepreneur and Certified Professional Photographer with over 15 years of experience specializing in portrait, event, and wedding photography. Expertise in interdisciplinary design across print, digital media, and apparel, creating cohesive branding and marketing campaigns. Proven ability to develop visually compelling promotional materials, including photos, flyers, business cards, and digital media for social media platforms. Skilled in filming, directing, and editing short videos to enhance marketing efforts and engage audiences effectively. Show less

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  University of Arkansas

  Aug 2014 - Aug 2017

  Communications Specialist
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  KDIV 98.7 FM Radio - Voice of Diversity

  Jan 2016 - now

  On-Air Personality

  Host, DJ, and content manager successfully creating and managing social media accounts that attracted over 300 organic followers in the first month. Experienced in hosting live broadcasts and pre-recorded shows, along with writing and producing engaging announcements and commercials. Skilled in screening and curating music, managing daily playlists, and overseeing weekly programming to ensure a diverse and vibrant listening experience. Actively contribute to quarterly community events for the non-profit parent organization, Voice of Diversity, fostering community engagement and support. Show less

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  University of Arkansas ­- Sam M. Walton College of Business

  Aug 2017 - Dec 2021

  Program and Constituent Relations Outreach Manager

  Proven track record in outreach initiatives, recruitment traveling to high schools and college fairs to connect students with vital information on admissions, scholarships, internships, and career opportunities. Skilled in planning and implementing week-long residential Summer Enrichment Programs designed to mentor underrepresented high school juniors, seniors, and incoming freshmen for a successful transition to higher education.Demonstrated expertise in mentoring through key initiatives such as the Business Leadership Academy, Student Diversity & Inclusion Advisory Board, and the National Association of Black Accountants, including program development and corporate event planning. Proficient in producing high-quality videos and photo albums for advertising and outreach campaigns. Adept at designing a range of marketing materials—including brochures, invitations, advertisements, flyers, and press releases—to increase engagement, boost recruiting efforts, and strengthen retention strategies. Experienced in managing multimedia communications, overseeing student marketing interns, and collaborating with external relations to maintain brand identity across all platforms. Show less

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  University of Arkansas

  Sept 2021 - now

  Social Media Manager - Arkansas Bands

  Creative multimedia professional with expertise in photography, videography, graphic design, and social media management for Arkansas Bands. Adept at producing compelling content for Instagram, Facebook, and YouTube, collaborating closely with the Director of Operations and student teams to enhance engagement and support recruitment initiatives. Demonstrated ability to create visually appealing materials that resonate with diverse audiences.

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  University of Arkansas College of Engineering

  Mar 2022 - Jun 2022

  Multimedia Communication Specialist

  Multi-faceted communications specialist with experience managing social media accounts for the Electrical Engineering department, including Instagram and Twitter. Skilled in writing and producing engaging content for various media platforms, including websites and newsletters. Proficient in creating visual media and graphics to enhance digital presence and elevate the department’s national visibility through student achievements, faculty accolades, and success stories.

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  KUAF 91.3 Public Radio

  Jun 2022 - now

  Underwriting Director

  Results-driven Underwriting Director with extensive experience in account management and revenue generation for KUAF 91.3 FM, a National Public Radio affiliate. Skilled in developing customized sponsorship plans, managing client relationships, and ensuring compliance with FCC regulations. Proven track record of raising over $250,000 annually through strategic prospecting, contract negotiation, and innovative marketing initiatives, including the creation of a targeted newsletter for underwriters. Proficient in producing engaging on-air content, tracking performance metrics, and enhancing brand visibility through multimedia contributions. Show less