Isabel Ricon
Dental Assistant

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About me
Freelance Social Media Manager and Content Creator | BFA in Journalism and Media Studies
Education

San Diego State University
2019 - 2022Bachelor of Fine Arts - BFA Public Relations
Experience

The Art of Dentistry
May 2020 - Aug 2021Dental AssistantAided the dentist during dental procedures.Maintained cleanliness and prepared rooms throughout the day.Generated post-operative notes for the doctor and handled all charting responsibilities.Performed receptionist duties, including managing insurance, scheduling, answering phones, and welcoming patients.

Dang Brother Pizza
Sept 2021 - May 2024Marketing SpecialistManage the synchronization of social content on diverse platforms, including Instagram, Facebook, Youtube, and TikTok.Fulfill the role of a blog writer and copywriting specialist, catering to various company needs such as social media, website, and event marketing.Collaborate in brainstorming marketing tactics and execute them seamlessly during events.Contribute to the creation, organization, and sale of merchandise, providing valuable assistance in these endeavors.

KDDPhilanthropy
Sept 2021 - Dec 2021Social Media InternDrafted and arranged tweets for the business's Twitter account via Buffer.Produced weekly graphics for the company's social media posts.Collected testimonials on behalf of the company.Maintained records of the newly instituted ambassador program.

San Diego State University
Sept 2021 - May 2022Peer AdvisorPresent to answer any questions students may have in regards to scheduling for the upcoming semester.Knowledgeable on class requirements, unit requirements and all graduation requirements.

CBS Sports
Nov 2021 - Feb 2022CBS Sports RunnerAssisted producers with various tasks during games.Managed the transfer of crucial documentation among producers throughout the broadcast.Participated in sessions with producers to gain insights into the behind-the-scenes aspects of the show.

Chrome City Creative
Jan 2022 - May 2022Intern at Chrome City PROversee social media projects for agency clients as the project manager.Strategize and schedule weekly social media posts for all clients, ensuring effective planning and execution.Serve as the primary copywriter.Support the CEO in various tasks beyond social media, including photoshoots, event planning, and event setup and execution.Lead the Street Team in their activities and responsibilities.

Intern Queen Inc.
Jun 2022 - Aug 2022Intern Queen Content CreatorSupport the 2022 Intern Queen Campaign by actively promoting it. Exercise creative freedom in crafting a promotional video aimed at boosting RSVPs for the event. Utilize social media to engage with others, sharing necessary links and information to enhance party awareness. Reach out to friends and family to help spread the word about the event.

Tuck and Bundle
Dec 2022 - Dec 2023Social Content StrategistCreate, review and coordinate content for paid marketing and digital advertising.Create, edit and strategize influencer and brand content for all social media platforms (Instagram, Facebook, Youtube, TikTok, and Pinterest).Engage in all copywriting efforts to include web and paid advertising. Source and manage incoming influencer content.

Ricon Media
Apr 2023 - nowFreelance Photographer/Content CreatorDevelop and assess business content for marketing and digital advertising initiatives.Refine and enhance photo/video materials to align with client specifications and expectations.Collaborate with clients to generate inspiration and articulate a vision for content and strategic planning.Engage with clients to establish a distinctive brand identity and cultivate a compelling online presence.

Refined Skin Club
Jan 2024 - nowAssistant Manager and Social Media ManagerAssistant Manager:- Expertly schedule and manage client appointments, optimizing the availability of estheticians while ensuring a seamless client experience.- Maintain and track inventory, ensuring essential supplies and products are replenished for smooth operations.- Support and train team members to uphold high service standards, contributing to a cohesive and professional team dynamic.- Provide exceptional client support, address inquiries and resolve concerns with care and efficiency.- Manage day-to-day operations and administrative tasks, ensuring the spa ran smoothly and effectively.Social Media Manager:- Conceptualize and execute dynamic content strategies across Instagram, Facebook, and TikTok to boost visibility and engagement.- Record and edit all video and photo content to ensure a polished and professional presentation of the brand.- Write all copy, including detailed treatment descriptions, social media captions, and promotional material, ensuring consistency and an engaging tone.- Build partnerships with influencers, enhancing brand credibility and attracting a broader client base.- Analyze social media trends and performance metrics to refine strategies and drive growth.- Organize and promote social media giveaways, fostering an active and loyal online community. Show less
Licenses & Certifications
- View certificate

Inclusive Mindset
LinkedInAug 2022 - View certificate

Becoming an Ally to All
LinkedInAug 2022 - View certificate

Diversity, Inclusion, and Belonging
LinkedInAug 2022 - View certificate

Unlocking Authentic Communication in a Culturally-Diverse Workplace
LinkedInAug 2022 - View certificate

Diversity, Inclusion, and Belonging for All
LinkedInAug 2022 - View certificate

Unconscious Bias
LinkedInAug 2022 - View certificate

PR 101: Learn the Basics of a PR Pro
Small Girls PROct 2022 - View certificate

Communicating about Culturally Sensitive Issues
LinkedInAug 2022 - View certificate

Equity First: The Path to Inclusion and Belonging
LinkedInAug 2022 - View certificate

Confronting Bias: Thriving Across Our Differences
LinkedInAug 2022
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