Andrei Gavrilov

Experience

• 

  Iron City

  Jan 2017 - Sept 2018

  Business Analyst

  • Designed RESTful API endpoints with Python for backend-client communication. • Integrated with PostgreSQL/MySQL and optimized SQL queries for efficient data handling. • Refactored code, improving algorithms and reducing execution time by 25%.

• 

  Webcom Group

  Sept 2018 - Feb 2021

  Senior Business Analyst

  Webcom Group is a leading CIS AdTech company with over 15k+ B2B clients; Google Premium partner and Meta Business Partner.Led product roadmap & reduced technical debt for a complex ERP system (30+ modules) and clients personal dashboards streamlining business processes.Boosted client acquisition by 100% within a year by spearheading a new API-based payment feature that reduced ad account top-up time by 90% (from manual 4-8 hours to auto-circle 10 minutes).Increased development efficiency by 40% through a comprehensive re-collection and redesign of all business processes for the in-house ERP system.Reduced development process inefficiencies by 30% in collaboration with the engineering team, leading to a faster time-to-market. Show less

• 

  IContext, LLC

  Feb 2021 - now

  Icontext is a leading product development FinTech company in Belarus in the sphere of Digital Marketing. Led the development of AdTech cross-platform advertising service for SMB and digital agencies to simplify advertising and B2B billing.Achieved impressive growth:Identified the need for streamlined billing and business processes, leading to their automation and a 15-30% annual increase in Monthly Active Users (MAU) for B2B client personal dashboards, achieving a total growth of 237% from 2021.Increased Daily Active Users (DAU) by 30% by implementing a game-changing feature: cross-platform ad fund transfers.Reduced development cycle by 30% by partnering with engineering to optimize the development workflow with a help of innovative tools.Increased product engagement by 27% by implementing a service that brought statistics from Facebook directly to Google Analytics 4 to make full conversions in GA4. Show less

  • Product Lifecycle Management Consultant

    Apr 2024 - now

  • Lead Business Analyst | Senior Product Manager

    Feb 2021 - Mar 2024
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  ADV Digital Technologes

  May 2023 - Apr 2024

  Product Manager

  ADV Digital Technologies is an international AdTech startup based in Kazakhstan and the resident of international Kazakhstan technopark Astana Hub.Spearheaded the go-to-market strategy for an MVP, successfully leading it from concept to production within a high-paced startup environment.Collaborated closely with cross-functional teams to ensure the product's alignment with market needs, driving the initial product launch in a competitive AdTech landscape.Contributed to positioning the company as a key player in the international AdTech industry, leveraging its status as a resident of the Astana Hub Technopark. Show less