Nicholas E. Lynn

Experience

• 

  IServe Residential Lending

  Jan 2020 - May 2021

  Digital Marketing Coordinator

  ▪ Organized email campaigns that generated over 30 million in revenue ▪ Managed 20+ social media platforms▪ Created over 400 pieces of marketing content ▪ Managed CRM system for over 40 employees ▪ Sent over 50,000 emails across the LO’s databases▪ Analyzed and reported data on each campaign

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  Strategic Financial Partners

  May 2020 - Aug 2020

  Financial Planning and Analysis Intern

  ▪ Put together financial plans for 5 scenarios ▪ Presented financial plans with the group of interns ▪ Analyzed all types of investment and insurance opportunities ▪ Compiled list of 50 prospects and asked them to answer a financial survey

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  IServe Residential Lending, LLC NMLS #2914

  Aug 2021 - Aug 2022

  Database Manager

  ▪ Implement and optimize digital marketing systems (lead generation, CRM, analytics tools) to enhance marketing effectiveness while communicating system benefits and features to the executive team and ensuring successful onboarding for staff ▪ Partner with cross-functional teams to design and implement customer journeys in CRM systems that deliver meaningful business results▪ Utilize data-driven analytics to develop digital growth strategies that align with corporate goals and individual loan originator objectives Show less

• 

  Ascend Federal Credit Union

  Aug 2022 - now

  ▪ Develop and oversee the member communication lifecycle, ensuring the delivery of the right message to the right member at the right time▪ Create and manage multi-channel marketing campaigns, including email, online banking, geofencing, PPC, and other digital channels▪ Collaborate cross-functionally with leaders from lending, deposits, operations, and other departments to align product goals with marketing strategies and campaign▪ Lead data management efforts within marketing, utilizing SQL to extract lists from the enterprise data warehouse and establish targeting parameters▪ Generate and visualize performance reports to provide actionable insights on campaign effectiveness and present findings to senior leadership Show less

  • Digital Marketing Manager

    Mar 2025 - now

  • Digital Marketing Lead

    Aug 2022 - Mar 2025