Edison Chong

Experience

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  JT Apps

  Apr 2015 - Jan 2016

  Project Manager

  1.)Customer Expectation Management:Successfully managed customer expectations for prominent brands including Alicafe, Powerroot, Gaharu Tea Garden, and Marry Brown.Ensured high levels of client satisfaction through effective communication and exceptional service.2.)Sales Performance Management:Implemented strategic initiatives to enhance sales performance, resulting in measurable improvements.3.)Creative Event Planning:Conceptualized and executed creative online and on-ground events, contributing to brand visibility and customer engagement.Developed events aligned with brand identity and marketing objectives.4.)Digital Portal KPI Management:Established and managed key performance indicators (KPIs) for digital portals, ensuring online success and growth.5.)Event and Social Network Management:Orchestrated successful events that garnered positive attention and engagement.Managed social network activities, enhancing brand presence and fostering community interaction.6.)Team Management:Led and managed both the Design and Sales teams, fostering collaboration and productivity.Ensured seamless coordination between departments for effective project execution.Results:- Successfully managed the most accounts within the company, collaborating effectively with other project teams.Achieved a top-three online performance for a mooncake brand in 2016, demonstrating consistent success for the same client and brand under my management.- Cultivated and maintained strong relationships with clients, contributing to overall client satisfaction and loyalty. Show less

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  Kelabmama

  Jan 2016 - Jan 2019

  Chief Operating Officer

  - Managed Profit & Loss, employee relations, customer expectations, and sales performance.- Developed digital portals: Kelabmama and Mamakelab, achieving high engagement.- Successfully maintained company profitability and achieved a significant reduction in overhead costs.

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  Magicboo Beauty Sdn Bhd

  Jul 2020 - Jan 2022

  Chief Marketing Officer

  Responsibilities: • Strategic Marketing Leadership: • Provide visionary leadership in developing and executing comprehensive marketing strategies aligned with overall business goals. • Drive cross-channel marketing initiatives to enhance brand visibility, customer acquisition, and retention.• Brand Development and Management: • Oversee the performance and development of company brands, ensuring a strong and consistent brand presence in the market. • Implement strategies to differentiate the brand and create lasting impressions.• Customer Experience Management: • Lead efforts in managing customer expectations and fostering a positive customer experience throughout the customer journey. • Implement customer-centric initiatives to enhance satisfaction and loyalty.• Creative Artwork and Design Oversight: • Direct the creation of compelling and creative artworks that resonate with the target audience. • Ensure that visual elements align with brand identity and messaging.• Social Media and Digital Campaign Management: • Develop and execute social media campaigns to increase brand awareness and engagement. • Utilize analytics to monitor and optimize campaign performance for maximum impact.Achievements:• Strategic Brand Building: • Successfully elevated brand value for multiple clients, creating a positive and impactful market presence. • Developed iconic brand images that contributed to increased brand recognition.• Problem Resolution: • Effectively resolved complex brand management issues for clients, showcasing problem- solving and strategic thinking abilities.• Team Leadership: • Led and inspired cross-functional teams, fostering collaboration and innovation. • Achieved team unity and cohesiveness, resulting in successful project outcomes. Show less

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  AMA Championship

  Jan 2022 - Dec 2023

  Chief Executive Officer

  Dedicated sports industry professional with a focus on Martial Arts, committed to driving sustained growth and success for organizations. Seeking opportunities to leverage comprehensive operational oversight and exceptional leadership skills.