David Seton

Experience

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  HealthEase

  Jan 1990 - Mar 1991

  Exercise Physiologist/Assistant Manager

  - Performed a series of exercise tests, including VO2 max, body fat assessment, and strength on clientele.- Wrote individual exercise plans against clients goals including nutrition.- Assistant Manager of private facilities

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  Cooper Hospital / University Medical Center

  Mar 1991 - Dec 1997

  Registered Cardiovascular Technician - RCIS

  - Invasive Cardiology & Electrophysiology- Primary Lead Technician requested by Cardiologists to assist with cardiac procedures and interventions.- Led an Introducer Management Team that led to Hospital savings of $125,000 the first year through a reduction in groin complications, decreased hospital stays and increased ambulation time.- Proctored several new lab personnel on all aspects of Cardiac Cath Lab function, including how to work with physicians, procedural flow, physiological monitoring, procedural prep, x-ray, QA, and patient care.- Scrubbed, Circulated, & Recorded interventional cath & EP procedures Show less

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  Biosense Webster, Inc.

  Dec 1997 - Jan 2010

  2005 -2010- Oversaw department activity for 160 clinical employees and 16 managers.- Presented data rich plan to hire 300+ clinical specialists into organisation over 3 years to meet future business needs. Elevated clinical role from liability to leadership within industry.- Implemented commercialization strategy for Clinical Group, including new compensation plan which aligned company goals with performance.- Collaborated with Finance to remain within budget every year using strategic decision making.- Implemented a CRM tool to track clinical case information and metrics that led to improved efficiencies, award criteria, and performance management.- Implemented a third party customer satisfaction program to assess customer perceptions.- Leveraged other J&J company Call Center to implement new Call Center for installed base customers, to provide real-time remote support and resolution of complaints.- Reorganized department multiple times to better align with Sales Team and improve span of control.- Developed employees, many of whom were promoted to higher level positions within the organization.- Collaborated with all aspects of the organization to improve business outcomes. - Ensured clinical case support was within Health Care Compliance (HCC) guidelines. Show less - Supervised 14 Clinical Specialists and 11 per diem representatives. - Managed regional expenses, schedules, case support, field clinical activity, and career development.- Developed and successfully implemented "headcount" justification model.- Completed Process Excellence (Six Sigma) - Green Belt coursework.- Contributed to Global and US Marketing Product Development and Core teams by helping position features and benefits of new products clinically.- Assisted in developing web based, interactive learning e-module programs for new product launch materials.- Developed and trained external and internal courses leading to understanding of sciences and products. Show less - Provided case coverage (2000+ procedures), support and expertise for all Biosense Webster CARTO* (Three dimensional Electroanitomical Diagnostic and Therapeutic Mapping System) EP arrhythmia studies and RF ablations.- Presented onsite Electrophysiology instruction and education to physicians, nurses, and technicians.- Instructed internal and external customers in the US on use of Biosense Webster NOGA* (3-D electromechanical assessment for myocardial viability), left ventricular mapping software; mapping techniques; background sciences including anatomy/physiology, cardiovascular physiology and ECG.- Made onsite Sales presentations and provided support at customer hospital facilities. Show less

  • Director, Clinical Services

    Oct 2005 - Jan 2010

  • Clinical Manager

    Mar 2001 - Sept 2005

  • Clinical Specialist

    Dec 1997 - Mar 2001
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  St. Jude Medical

  Jul 2010 - May 2011

  Sr. Clinical Instructor, EP

  Provided education and training in the following areas: Gross Cardiac Anatomy, Cardiovascular Physiology, Cardiac Electrophysiology, Clinical Arrhythmology, Biophysics of Radiofrequency, Surface & Intracardiac Electrogram Analysis, EP Diagnostic & Therapeutic Product Training, DiSC / CARE Model Instruction, Cardiac Mapping System (NavX) Software & Hardware Instruction, RF Generator & Irrigated Pump Utility

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  Biosense Webster

  Feb 2012 - now

  - Provide case support and expertise for all Biosense Webster CARTO* (Three dimensional Electroanitomical Diagnostic and Therapeutic Mapping System) EP arrhythmia studies and RF ablations.- Present onsite Electrophysiology instruction and education to physicians, nurses, and technicians. Role out new products to Sales Region. Educate & train existing Clinical Account Specialists & Sales Reps on products. Evaluate clinical performance during field visits and put forth a performance plan as needed. Assist Global Educ. Dept. on internal and external customer training.

  • Executive Clinical Account Specialist

    Mar 2018 - now

  • Clinical Account Specialist - CEPS

    Jun 2011 - Feb 2018

  • Regional Educational Specialist

    Feb 2012 - Dec 2014