Experience

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  Transprints

  Nov 1995 - Nov 2005

  Marketing manager

  Set up international marketing department, bringing professionalism to the role and becoming an influential member of the managment team.Created framework for sales analysis and market research to identify key areas of growth; developed and maintained company's international brand and reputation for creativity; generated additional business in new sectors through professional presence at global exhibitions.

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  Gradus

  Nov 2005 - Apr 2008

  Marketing manager

  Responsible for creating and implementing marketing strategies for two divisions; developing and maintaining a range of marketing communications (website, brochures, direct mail, exhibitions, PR etc); working with partner companies to develop marketing and brand strategies; managing customer support team.Launched exciting flooring product ranges, targetting architects and specifiers; these ranges took company in new directions and into new market sectors generating additional turnover of £1.5m per year. Show less

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  Emerson process management

  Aug 2008 - Aug 2009

  Marketing communications manager

  Responsible for developing, implementing and managing all internal and external marcomms strategies; evaluating use of online marcomms activity to improve ROI; co-ordinating activity for events, exhibitions, communications and PR.Implemented marketing policies and procedures in engineering company unused to marcomms disciplines, introducing a process of targets and measures to ensure accountability for spend.Introduced Think Customer! initiative to improve customer service at all levels. Show less

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  The christie nhs foundation trust

  Oct 2009 - Apr 2011

  Marketing events manager

  Responsible for planning and implementing marketing projects to support all departments (hospital, charity and membership), developing integrated marketing plan to improve cross-divisional effectiveness and promoting and protecting brand identity.I worked at The Christie while my husband was a patient in order to be on hand to support him through treatment.

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  Api foils & holographics

  Aug 2011 - Sept 2013

  Marketing manager

  Responsible for the development of international marketing for two very different divisions. API Foils manufactures a range of decorative foils giving sparkle and life to top-end packaging that catches the consumer's eye and promotes a brand's image. In API Foils, we focus on our service levels, to provide outstanding customer service from 5 distribution centres across Europe and 3 in Asia Pacific. Our customers are the packaging printers but we talk also with the designers and brands who are looking for something special to boost their on-shelf positioning.API Holographics designs individual solutions to authenticate and protect high-value items for governments, official organisations and companies. For API Holographics, thought leadership is important. For security reasons, we can't boast about individual projects but we have creativity, technological expertise and experience to share with our customers. Show less

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  Brightlinn marketing

  Apr 2013 - Oct 2014

  Director

  Marketing project management for small and medium sized businesses. With a practical and professional approach, I free up managers and business owners to concentrate on their work by organising and implementing their on and offline marketing projects.Ran my marketing projects agency while studying for the CIM-accredited Diploma in Digital Marketing.Projects included:-• Planning, implementing and reviewing exhibition presence for manufacturing company• PR campaign for charity’s awards event• Digital engagement strategy for health charity • Website design and creation for sole trader Show less

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  Wulvern housing

  Jul 2014 - Jun 2015

  Marketing and communications manager

  Working under contract (maternity cover), responsible for:-• the marketing and communications service (planning, implementation, reporting and budgets) for the second largest housing association in Cheshire• managing the team of marketing, communications and design specialistsMajor projects:-• developing specification for, managing creation of, writing content for and launching integrated website and intranet (using Umbraco CMS)• creating and implementing marketing and communications plan to support launch of care home for elderly• project managing delivery of high quality video to present and promote Extra Care service• setting strategy for, overseeing, contributing to and monitoring daily social media posts• developing Value for Money strategy for presence at local community events including setting objectives and monitoring Key Performance Indicators• Writing, editing, proofreading and publishing Annual Report of the Board and Customer Annual Report• developing marketing and communication strategies for different departments of the organisation in conjunction with their heads of operation• writing submissions for regional and national awards Show less

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  Johnnie johnson housing trust

  Sept 2015 - Jan 2016

  Interim marketing officer
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  The university of salford

  Feb 2016 - Sept 2022

  Marketing manager

  This role brings together my talents for relationship building and project management and uses my experience across the full marketing mix. As Marketing Manager with particular responsibility for Salford Business School, I act as internal account manager to identify and agree research-based objectives for student recruitment, applicant engagement and promotion of the Business School to the business, local and international community; and to deliver on projects as part of an integrated and measurable marketing plan. Based in the University's marketing hub, I work closely with, and benefit from the expertise of, internal insight, creative, digital and communications specialists.It's an exciting time to be working at the University of Salford as it drives to achieve student numbers and student satisfaction from its diverse customer base. Show less

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  Village by village

  Sept 2022 - Oct 2022

  Volunteer

  Based in a small rural village in eastern Ghana, I am creating case studies, taking photos and filming videos to help the charity explain their work and achievements in this rural community. But I’m also getting involved in so many other aspects of life here, especially the work with primary-aged children to ensure they can access the opportunity of early education and understand the importance of clean water and hands. You can follow my blog at https://bigghanaadventure.com/

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  British council

  Nov 2022 - now

  Schools marketing manager

  I’m proud to work for the British Council, using my marketing experience and my international background to support peace and prosperity by building connections, understanding and trust between people in the UK and countries worldwide.Working on a range of projects, my focus is to create engaging content and to design integrated campaigns to run across a mix of channels. Our schools projects reach out to educators in the UK and across the globe to encourage schools in different parts of the world to work together, to share skills and help young people learn about the wider world. Show less