
Thet Aung
Campaign Ops Associate

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About me
Marketing Campaigns | E-Commerce | User Experience | Ex-Alibaba
Education

Yangon University of Economics
2014 - 2019Bachelor of Accounting Commerce, Finance and Business ManagementField of Study: Commerce, Finance and ManagementGPA: 4.8

Strategy First University - SFU
2019 - 2020ICM UK Single Subject Diploma Business Administration and Management, General A
Experience

Shop App MM
Aug 2019 - Feb 2023Campaign Ops Associate● Campaign Development: Conceptualize, develop, and execute impactful campaigns, with a particular emphasis on category-specific initiatives.● Cross-functional Coordination: Collaborate and coordinate with teams across Commercial, Marketing, Seller Engagement, Search Ops, and CRM to ensure cohesive campaign execution.● User Experience Design: Partner with the visualizer team to craft intuitive, user-friendly, and visually compelling wireframes and landing pages that enhance customer experience.● Target Achievement: Work closely with category managers to achieve campaign KPIs and meet strategic targets.● Performance Optimization: Analyze analytics and metrics to make data-driven adjustments, continuously improving the performance of ongoing campaigns. Show less

KBZ Bank
Feb 2023 - nowAssistant Campaign Supervisor● Campaign Leadership: Participate in and lead the planning, implementation, and execution of marketing campaigns, ensuring strategic alignment and seamless delivery.● Cross-functional Collaboration: Coordinate closely with Commercial, Social Media, Traffic Ops, Product, and Business Intelligence teams to achieve cohesive and integrated campaign outcomes.● Target Achievement: Work in partnership with commercial managers to meet campaign objectives and key performance indicators (KPIs) for Key Accounts and Categories.● Customer-Centric Design: Collaborate with the visualizer team to create intuitive and visually appealing wireframes and landing pages that enhance the user experience.● Project Management: Oversee campaign execution with a project management approach, ensuring all milestones are met on time and within scope.● Performance Optimization: Regularly review campaign metrics and make data-driven adjustments to optimize performance for future campaigns.● Effective Communication: Leverage strong communication skills to facilitate clear and productive interactions with internal stakeholders and team members. Show less
Licenses & Certifications
- View certificate

Data-driven Decision Making
PwCSept 2020 - View certificate

Problem Solving with Excel
PwCNov 2020
Languages
- buBurmese
- enEnglish
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