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George Bertus - MBA(UK)
Operations Executive

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About me
General Manager Business Development
Education

St.Peters College - Colombo
-General Certificate of Education Examination
The Institute of International Container Lessors (IICL)
2011 - 2011Certification Examination Container Inspector
London Metropolitan University
2023 - 2024Master of Business Administration - MBA Business Administration and Management
Zabeel International Institute of Management & Technology
2010 - 2010Diploma Management Skills
Indian Institute of Technology, Madras
2002 - 2002Diploma Business Administration and Management, General
Experience

Aitken Spence Logistics
Jan 1995 - Sept 2005Operations ExecutiveAitken Spence Logistics is one of the leading logistics providers in Sri Lanka with a fully equipped Container Deport, Container Freight Station and container transport department.Responsibilities;• Customer visits to maintain good relations with existing and potential customers to grow the business• Oversee and plan day to day operations• Resolve any issues with the equipment maintenance department and plan service of equipment• Oversee the quality of repairs and cleaning of cargo containers before they are released to customers• Manage staff and shift rosters to mare adequate manpower is available Show less

MECRC - Middle East Container Repair Company
Sept 2005 - Apr 2014Branch ManagerTo deliver excellent customer service in container service/repairs and sales/hires of parts,Gen-sets through efficient coordination of the branch operational functions. Plan, organize, and regulate the operations of all depots to guarantee effective return on capital maintaining concrete relationship with customers, and ensuring Quality, Health and Safety standards.• Address issues related to inspection/ Estimation and payments and resolve it in a timely manner Liaising with the customer • Negotiate with the customer in case of variations in respect to timelines of completion of repairs• Attend to enquiries from customers/ traders regarding Sales/hires and other services provided by the company.• Handle customer complaints and take appropriate steps to address their issues in time• Maintain excellent working relationship with customers for customer relations and gain new business• Resolve any issues related to the it system ( Quick Books, John Evens System ) • Conduct audits of the coordination department functions to ensure accuracy and efficiency of the process • Provide counsel and support to the coordination team in handling issues and customer complaints • Perform adhoc quality check on estimates prepared by the inspection department to ensure accuracy• Conduct spot checks in the workshop to ensure work is done as per the work orders and timeframe Show less

Hoover Ferguson
Apr 2014 - Nov 2017Sales Manager - Middle EastHoover Ferguson is an integrated provider of chemical tanks, cargo carrying units, catalyst bins, modular containers, and other related rental products and services to the global energy, petrochemical, and general industrial end markets. With a history dating back to 1911, Hoover Ferguson brings a rich heritage of over 100 years of manufacturing experience, and we consistently provide our customers with comprehensive liquid, cargo, waste and specialized container solutions as well as a range of complementary services and technology offerings including tank cleaning, refurbishment, recertification, translating, asset tracking, liquid level monitoring, document management, and logistics.Hoover Ferguson has a global fleet of more than 110,000 units, a highly experienced team of more than 500 professionals, and over 70 service centers globally. • Determine annual unit and gross-profit plans by implementing marketing strategies; analyzing trends and results.• Establish sales objectives by forecasting and developing annual sales quotas for the Middle East; projecting expected sales volume and profit for existing and new products.• Maintain sales volume, product mix, and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors.• Establish and adjust selling prices by monitoring cost, competition, and supply and demand.• Completes Middle East sales operational requirements by scheduling and assigning employees; following up on work results.• Maintain professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies. Show less

MVIVO
Jan 2018 - Oct 2018International Business ManagerMVIVO designs and builds elegant and functional modular homes offering high-quality, cutting-edge, sustainable and innovative building solutions to Sri Lanka. Inspired by the endless potential of prefabricated modular architecture, MVIVO creates stunning sustainable commercial and residential projects. Harnessing European technology, MVIVO offers cost effective and energy efficient homes within an accelerated time-frame. It uses modular construction process and empowers people to design, build, and live in homes that last for generations.Joined as the international International Business Manager aiming to foray into the international residential market.Subsequently, I was also assigned with the responsibility of professional marketing.Sri LankaResponsible for providing strategic direction MVIVO in all facets of the business including – understanding in-country investment, legal and financial frameworks; developing and agreeing business models; strategic road maps and financials; identifying market opportunities and developing appropriate brand mixes; developing and executing supply chain strategy of imports vs local manufacturing; establishing sales organization and strategy; deliver management expectations in terms of business results; recruit and hire company staff; assume the overall general business development of the local operationsInternational BusinessResponsible for providing strategic direction to the international business operations in terms of identifying, evaluating and prioritizing potential international markets to enter/grow for MVIVO solutions; develop growth and business strategy; select and negotiate with partners, and manage the business to grow revenue and profits. Show less

McLarens Logistics Group
Nov 2018 - nowSri Lanka's logistics sector is on the rise, fueled by e-commerce and global trade. McLarens Logistics Group, a key player in this landscape, is well-positioned to capitalize on this growth. A focus on innovation and customer relationships hints at promising potential.McLarens Logistics actively seeks "innovative business opportunities" and "new products & services," showcasing their dedication to staying ahead of the curve. This adaptability is crucial in a rapidly evolving industry. Additionally, the emphasis on tailoring solutions and nurturing client relationships suggests a customer-centric approach, which can foster loyalty and repeat business. Show less As an organization of high repute in the Sri Lankan Shipping Industry, McLarens Logistics was established to provide Inland Container Depot Services to Shipping Lines & Container Leasing Companies, and today the sector has evolved to become a multifaceted service provider in Sri Lanka's Marine, Transport & Logistics Industries.McLarens Logistics Group's services in Sri Lanka include Ship Husbandry & Agency Services in all Ports in Sri Lanka, Shipping Agency Services to Main Lines, Casual Callers, Common Carrier Feeders, NVOCC Operators, Reefer Container & ISO Tank Container Operators, Freight Forwarding, Inland Container Depot Ownership & Operations, ISO Tank Cleaning Station, Warehousing, Container Freight Station, Inland Transport, Project Cargo Handling, Cargo Lashing, Container Leasing Agency, Domestic Container Rental, Container Trading, Container Conversions, & Container Rigging. Show less
General Manager Business Development
Jun 2024 - nowDeputy General Manager -Depot Operation / Speacial Project
Jul 2021 - May 2024Business Development Manager
Nov 2018 - Jul 2021
Licenses & Certifications
- View certificate

Container Inspector's Certificate
Institute of International Container LessorsJan 2012
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