JT Kloby

JT Kloby

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location of JT KlobyNashville Metropolitan Area

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  • Timeline

  • About me

    Venue Sales Manager @ Flash | Venue Parking Solutions

  • Education

    • Austin Peay State University

      2008 - 2013
      Bachelor's Degree Marketing
  • Experience

    • Target

      Aug 2008 - Oct 2014

      Assured outstanding sales, marketing, merchandising, and guest service for a busy electronics department. Gained knowledge of advertising and marketing design in a world-class retail environment by implementing merchandising plans.Implemented special sales events and promotions. Researched, compiled, and leveraged knowledge of electronics products and local competitors.Successfully upsold accessories and extended warranty service plans, achieving #1 ranking in 4/2011 for service plan sales from 1800 stores nationwide.Earned “Team Member of the Month” award on multiple occasions for positive guest feedback, teamwork, and results. Show less

      • Logistics Team Member, Back up Team Lead

        Aug 2013 - Oct 2014
      • Sales Team Member, Electronics

        Aug 2008 - Jul 2013
    • Swiss Precision Specialties

      Mar 2014 - May 2014
      Freelance Marketing Specialist

      Assist a specialty industrial manufacturing business in developing online and traditional marketing campaigns. Consult directly with company principals.Updated company logo using Adobe InDesign and Adobe Illustrator.Designed and implemented the company’s first corporate website including application of Google Analytics.Implemented social media marketing via LinkedIn company pages.Designed a direct mail campaign targeting medical equipment makers and other precision manufacturing companies nationwide. Show less

    • SP+ (SP Plus)

      Oct 2014 - May 2019

      Provided strategic marketing support to the Mountain Region including eight (8) major markets with 300+ parking locations for SP+, the largest provider of professional parking, event logistics, ground transportation, and facility maintenance in North America. - Developed and implemented national, city, and market segment Facebook, Twitter, and Instagram pages and accounts for promotional ads and social media engagement campaigns.- Use extensive keyword research, analysis, and targeting, coupled with competitive assessments, to develop high performing Google AdWords campaigns (PPC), to drive incremental transient and event revenue to parking locations.- Managed 200+ local listings on over 150 platforms, including Google, Google Maps, Yelp, and Bing.- Manageed online sales and inventory with such partners as ParkWhiz, SpotHero, and Parkmobile.- Increased online sales reservations and revenue by an average of 158% year over year in Colorado.- Increased email database by 200% over 3 years. Monthly email newsletter averaged a 17.3% open rate.- Implemented online sales at 100+ locations with variety of equipment vendors including Amano, Parkonect, and TIBA.- Developed and implemented digital and print campaigns to drive monthly contact parking sales revenue.- Reviewed dashboards, analytics, and trend reporting to provide strategic and operational recommendations to local and regional management teams to improve Net Operating Income.- Maintained monthly reporting on all programs, including AdWords, Facebook, Email, and Waze campaigns with ROI & RoAS, as well as website traffic and local listings data.- Established website linking and event partnership programs.- Developed proposals and presentations for new business opportunities.- Supported logistical management of parking facilities related to identification of parking facility, traffic flow, designated use, etc.- Managed annual marketing budget to achieve gains by maximizing results using funds available. Show less Managed parking facilities and the day to day operations, financials, and client facing, while maintaining regional marketing manager duties.- Responsible for financial management of assigned locations ensuring adherence to budget and revenue enhancements.- Responsible for maintaining client relationships and business retention.- Delivered all requirements that are outlined within the contractual agreement between SP+ and the Client.- Implemented and completed other projects, programs, and operation initiatives of assigned location(s). Show less Assisted Facility Manager with day to day operations, staff, and reporting.- Ensured staff adhered to rules of conduct, policies and procedures.- Supervised, mentored and trained staff on day-to-day activities.- Assisted in establishing performance standards, recommending, and implementing changes to procedures when necessary.- Assisted customers over intercom system, in lobbies, lanes, and in the parking office.- Responsible for running any reports related to daily revenue, credit cards, garage data or other reports requested by management. Show less

      • Regional Marketing Manager

        Jun 2017 - May 2019
      • Facility Manager

        Jan 2015 - Jun 2017
      • Marketing Manager

        Jan 2015 - Jun 2017
      • Supervisor

        Oct 2014 - Jan 2015
    • Olympia Development of Michigan

      May 2019 - Sept 2021
      Marketing Manager

      Applied marketing innovation to differentiate Olympia Parking from competitors by providing unique value to event, daily, and monthly customers.- Identified, prioritized, and launched new products and services resulting in increases to event (20%), monthly (327%), and daily (142%) parking revenue line items.- Developed marketing strategies to drive online event parking sales resulting in 309% increase in transactions.- Launched new monthly parking system, Park It, resulting in 317% customer increase YTD ($1.2 million impact).- Increased ParkWhiz sales by 157% YoY (196K transactions in 2019)- Managed Google Ads campaigns to drive incremental event, daily, and monthly revenue to parking locations.- Established online presence for all locations through Yext and GMB (local listings management), including developing and designing individual webpages.- Manage online sales, pricing, and inventory for event and daily parking products at all locations for 5+ event venues, stadiums, and arenas with exclusive partnership with ParkWhiz.- Developed and coordinated print marketing campaigns to drive monthly parking sales revenue through CoStar property management research.- Recorded single day ParkWhiz pre-sale record on February 22nd, 2019 with $182K of sales, a $93K increase (104%) over prior record of $89K.- Updated ParkDistrictDetroit.com website with ParkWhiz team to improve user interface and customer conversions, as well as including ad placements for additional promotional opportunities.- Expanded Park & Dine offerings by partnering with several local restaurants to sell parking and dining packages through ParkWhiz.- Developed VIP and Fast Pass Parking programs to offer premium parking options.- Developed multiple event series as part of The District Detroit team, managing marketing channel plans involving cross-company assets, including Detroit Red Wings, Tigers, & 313 Presents social media channels, email newsletters, web ads, and venue marquees. Show less

    • Arrive

      Sept 2021 - Mar 2023
      Regional Manager, Market Development

      Inform, educate, and sell operators new and existing digital products and solutions, portfolio of 10+ products, to maximize revenue.- Appointed regional representative and account liaison for Southeast region with 3,000+ locations. Managed account and all products inquiries, explaining complex digital/software solutions to prospective clients and users.- Hit and exceeded quarterly sales goals by at least 125% every quarter, 2021-2023.- Developed and maintained key relationships with major clients to ensure products were maximizing client revenue.- Work closely with internal teams to report customer requests/updates, platform bugs, and productrequests to prioritize product improvement and customer satisfaction.- Consistently test products, develop alternative uses, and be present on-site with operators for new product launch and troubleshooting. Show less

    • Flash

      Apr 2023 - now
      Venue Sales Manager

      Successfully establish venue partnerships by targeting and selling a range of platform products, including our Ticketmaster in-cart upsell, ParkWhiz reservations, digital asset placements, ZipPark handheld event devices, and more. In addition to establishing and fostering venue partnerships, I continue building success by: - Recognizing and pursuing cross-selling opportunities among current venue partners for digital products and event handheld devices.- Collaborating closely with our internal Customer Success team to guarantee seamless implementation, setup, and product introduction for venue partners.- Leveraging past success in Market Development role to enhance strategies within the venue vertical. Show less

  • Licenses & Certifications