Sandra Bennett

Experience

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  Coldwell Banker, Woodland Hills CA

  Jan 1997 - Apr 2003

  Real Estate Agent

  I excelled in closing deals. Quickly grew from agent to trainer, helping others broaden their relationship building skills. I learned how marketing is an essential part of connecting with your target market and how to excel in one on one communication and connection Behind the scenes, this tenure taught me business development and financial planning. Accomplishments:Successful Real Estate Broker that averaged $15 million in annual home sales.95% contract to close rate consecutively, year after year. Built a client portfolio that kept me running in the top 15% of agents nationwide. Show less

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  Aviara Real Estate

  Jan 2004 - Dec 2007

  Owner-Operator- RE Broker

  Owner-operator of a fantastic new Real Estate concept that gave the consumer a real estate experience beyond expectation.Accomplishments:• Hosted monthly radio talk show as the "Branding Expert" in sales and self marketing campaigns. • Primarily focus on brand development and asset marketing.• Created implementation strategy for brand saturation in strategic markets.• Identified, developed and evaluated marketing strategies based on knowledge of company objectives and market trends. Show less

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  Franchise

  Feb 2007 - Jun 2013

  Marketing and Sales Manager for Franchise Development

  Responsible for managing business development activities, researching and developing marketing opportunities,implementing sales strategies and managing the sales team.Accomplishments:• Plan marketing and branding objectives.• Design print ads and publications.• Ensure brand messages are consistent.• Engage consumers on social insight.• Created a cutting edge network marketing campaign using automation techniques, web-based sales tools including Salesforce.com and Constant Contact.• Extensive social media marketing including FB marketing Word-press, and SEO.• Achieved 50% market penetration in target environment; establishing target market share.• Prepared and adhered to budgets.• Design all print ads and publications. Show less

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  Bazaarvoice

  Jan 2013 - Feb 2015

  Marketing Consultant

  Analyzed marketing data for top clients to promote brand awareness, sales, and customer loyalty.Accomplishments: *Quality assurance and moderation of a vast array of content. *Daily use of CRM based systems. *Requirements of high attention to detail awareness. *Expand product solutions and offerings.

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  Auction.com

  May 2013 - Dec 2015

  Senior Commercial Sales Executive

  Combining my entrepreneurial mind with my real estate sales experience to help launch what will soon be the ideal path for buyers,sellers and agents in the Real Estate market. Allowing clients to conduct the business of buying and selling real estate in a timely and logical fashion through an online marketplace. Responsible for entire sales cycle of Commercial Real Estate endeavors in an e-commerce environment. Guide businesses/clients through both the purchase and listing of assets on site, maintaining relationship through closing cycle.Details: • Lead audience marketing efforts for real estate, bringing deeper understanding about our key buyer segments, providing insight into customer lifetime value opportunities, and delivering go-to-market strategies for these audience segments. • Extensive use of SALESFORCE.COM software to manage acct database. • Define marketing messaging and strategy for real estate and note auctions. • Manage auction event marketing campaigns (buyer-focused), monitor campaign performance and adjust campaigns and creative as required to maximize performance and sales results. • Collaborate extensively with operations team to collect asset data for conversion to advertising and collateral under strict timelines. • Coordinate with vendors for photography, cartography and marketing services. • Create detailed reports on marketing campaign performance for management and clients. • Collaborate with B2B marketing team on messaging for maximized effectiveness in meeting business goals. • Oversee approval process of all marketing including website, print, direct mail, email and online channels. • Monitor industry trends and competitor activities. • Collaborate with social media / community efforts to utilize appropriate engagement opportunities in social channels in support of CRE marketing. • Drive innovation in personalization of messaging to potential sellers and buyers on the platform. Show less

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  MX3 Homes

  Dec 2015 - Oct 2018

  PRIMARY JOB RESPONSIBILITIES • Develops productive, professional relationships with key players in RE market through consultative sales methods. • Coordinates the involvement of company personnel, including support, service, and management resources, to meet and exceed performance objectives and clients’ expectations.• Meets assigned targets for profitable sales volume and strategic objectives. • Quickly problem solves and properly adjusts for unsold inventory and misguided contractional relationships to ensure successful and timely closings. • Proactively assesses, clarifies, and validates client needs on an ongoing basis while always considering company profitability. • Enlists the support of sales specialists, implementation resources, and other sales and management resources as needed. • Builds team of contractors to properly stage, price, and market homes to sell in timely fashion.• Creatively market homes to perpetuate the proper flow of sales and marketing strategies.• Represent company on all transactional endeavors in purchase and sales. ACCOUNTABILITIES AND PERFORMANCE MEASURES • Achieves assigned sales quota. • Maintains high client satisfaction ratings that exceeds company standards. • Works well in team environment.• Enjoys creative problem solving and thinking outside the box. • Excels in getting the deal closed. Show less

  • Sales Manager

    Dec 2015 - Oct 2018

  • Sales Manager

    Dec 2015 - Oct 2018
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  Local Life Realty

  Oct 2018 - Jan 2023

  Director of Sales

  Local Life Realty opens the door to a life of possibilities when you step into a home. In a city where there is as much architectural variety as there are options, Local Life has fostered longstanding relationships with Austin builders so that they can eventually pinpoint their clients’ needs and direct them to a new build firm that will fulfill their expectations. Regardless of your familiarity with Austin real estate, the question everyone wants to know the answer to is, “Where is the next development going to go?” Although most aren’t privy to which grass lot will grow into a family home, Local Life is. Approaching home buying from this perspective allows Local Life to customize their home searches and transform your journey into a comprehensive and educative experience. With a specialization in urban infill – the only accessible urban core real estate available nationwide – Local Life humanizes the fast-paced Austin market by opening up quiet avenues to access new, off-market construction. And because these homes have yet to be set in stone, Local Life’s clients become stewards of the land, left to cultivate the home that they envision living their life in. Show less

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  Compass

  Jan 2023 - now

  Broker Associate at Compass