
Ashwin Deshpande

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Skills
LeadershipMarketing managementPresentation skillsTeam buildingCreative brandingCompetency based interviewingBrand implementationKey account managementVisual communicationMarket planningDigital mediaMotivational speakingBusiness developmentMarket researchCompeCompetitive analysisTeam managementTeam leadershipMedicomarketingAdvertisingIntegrated marketingDigital marketingStrategic planningInterviewing skillsStrategySales managementProduct life cycleHospital salesCustomer segmentation strategySocial marketingSales effectivenessMarketingStrategic leadershipPharmaceuticsEvent managementProduct managementMarket analysisCreative communicationMulti channel marketingTeam motivationManagementProduct launchPharmaceutical industrySales force alignmentPharmaceutical salesBrand managementCorporate social responsibilitySales presentationsMarketing strategyVisual aidsAbout me
Goal: To create and keep on creating value for the organisation by meeting customer demands profitably thru Brand Building and Team Motivation .To create Wiinning Opportunities and Mind set which will achieve desired results . To Create Workable , Practical and differentaing startegy which will maximise the returns . Specialties: high energy levels and strong product Knowledge with go getter attitude. Proven Track record in Brand performance with Skills and Interests in, Brand Management New Launches ( Division as well as Brand extensions) Brand Positioning Initiatives Brand Communication Key medico marketing activities with competative sustainable Advantge Business Development Strategy , Need Gap analysis and Execution Team Management Initiatives to maximise the Gross Contribution from the Brand
Education

Mahatma Gandhi Vidyamandir's Institute of Management
2004 - 2006MBA Marketing Management; Studies and Research
Mahatma Gandhi Vidyamandir's College of Pharmacy, Nashik (University of Pune)
1998 - 2002B .Pharm Pharmacy
Experience

Merck Gruppe
Sept 2014 - Jun 2020Marketing Manager
Sept 2014 - Jun 2020Marketing manager Cardiovscular Portfolio
Sept 2014 - Jun 2020Marketing manager Cardiovascular Portfolio
Sept 2014 - Jun 2020

Merck Healthcare
Sept 2014 - Jun 2020Marketing ManagerMarketing manager Merck Serono CardioMetabolic Care.• Responsible for a key brand • Manage launch of new strategic initiatives for Market Penetration on the Base Brand• Responsible for the topline and brand profitability• Handle the Stage Gate for the new launches for validation of the product concepts with the key stakeholders• Media Planning / Execution in coordination with the Marketing Services team• Formulation of marketing strategies, Communication development • Building strong Marketing programs Tracking and measuring the impact of the Marketing Programs.• Managing the Creative agencies • Build relationships into Key Opinion Leaders / influencers, and utilize relationships for shaping market initiatives, and for driving sales.• Support and drive sales – work in close partnership with Cross Functional teams to ensure marketing programs are driven consistently and in a high quality manner. Show less

SUN PHARMA
Jun 2020 - nowDeputy General Manager Marketing
Licenses & Certifications

Management Development Program
Merck
Sales force excellence
Del carnegie
Artificail intelligence in marketing practise
SunFeb 2025
Del Carnage managers devlopment workshop
SunDec 2024
MPIA innovara
SUN PHARMA
Impactful Marketing Academy
Merck KGaA, Darmstadt, Germany
7 habits of highly effectice people workshop
SUN PHARMA
Honors & Awards
- Awarded to Ashwin DeshpandeFuture is now conference - Best Business case simulation award Regional leadership , Merck (Singapore ) Jun 2018
- Awarded to Ashwin DeshpandeBest marketing Practice Regional leadership , Merck (Singapore ) Mar 2018
- Awarded to Ashwin DeshpandeBrand of the Year award for Concor 2017 Ibolt Team India Dec 2017
- Awarded to Ashwin DeshpandeBest Creative stall and most liked stall award Merck BioPharma India Ibolt Team India Dec 2016
- Awarded to Ashwin DeshpandeBest Country Brand Plan Award in APAC for 2017 Regional leadership , Merck (Singapore ) Apr 2016
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