Tayla Tait

Experience

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  Move Africa

  Jul 2020 - Mar 2023

  Assisted in an internationally recognized marketing campaign called 'The Red, ' in collaboration with Clarins International. Responsible for:- Assisting in creating content, helping keep the social media up to date, and working alongside the CEOs and social media manager to create a successful campaign.- Contributed to brainstorming meetings to develop marketing ideas for collateral and digital content.- Used good organizational skills to manage workload.- Investigated consumer opinions through surveys, opinion polls, and social media data mining. Show less

  • Sales Manager

    Jan 2022 - Mar 2023

  • Sales And Marketing Intern

    Jul 2020 - Dec 2021
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  Southern African Foundation for the Conservation of Coastal Birds (SANCCOB)

  Aug 2021 - Aug 2021

  Brand Activitation

  Project manager and Lead Strategist in a full 360-degree brand analysis where I was exposed to a real ‘live’ client briefs to preparing me for the industry. My team followed an applied theory, design thinking-based model that aims to identified and solve problems and spanning over two weeks. My responsibilities were:- Strategy creation to help increase brand recognition and conversion for their Heritage Day fundraising event- Conducted market research to identify brand problems and solutions to build a strong brand identity- Content creation for print and social media distribution Show less

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  Dogeism

  Sept 2022 - Oct 2022

  Brand Challenge

  Lead strategist in a multidisciplinary team to create a unique launching campaign for Dogeism, aimed at increasing awareness about the brand through social media strategy creation. - Reported on research findings through digital reports and face-to-face presentations to update project leaders on current data. - Graphically illustrated market data and distilled complex results into easily understood trend data. - - Collected competitor data, including current and historical prices, sales trends, and marketing strategies. Show less

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  4Shaw Production

  Mar 2023 - now

  Junior Brand Strategist and Designer