
Michelle McPadden

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About me
Certified Nutrition & Lifestyle Coach
Education

Institute of Health Sciences Ireland
2019 - 2019Foods, Nutrition, and Wellness Studies, General
Crumlin College of Further Education
2009 - 2010Higher Certificate Fashion Management
Crumlin College of Further Education
2006 - 2007Certificate Fashion Buying & Merchandising
London Metropolitan University
2010 - 2012BA Fashion Marketing & Retail Management
Ulster University
2008 - 2009Certificate Retail ManagementAccredited by the University of Ulster through IBEC (Irish Business and Employers Confederation).Studied part time in Sligo IT
Experience

Primark Stores Ltd
Jan 2010 - May 2011-Supervising staff-Dealing with customer complaints & queries-Spot checks on tills-Cashing up tills-Training new members of Staff-Responsible for ensuring Customer Service Desk is ready for staff to work the following day. -Supervising staff-Dealing with customer complaints-Ensuring all products are on display and fully stocked on the sales floor-Merchandising best sellers so that they are more prominent, as well as promoting slower selling items-Training new members of Staff-Responsible for opening and closing the store as a key holder-Cashing up end of day sales-Managing daily staff rota-Stockroom management and cash office duties-Ordering daily deliveries
Supervisor
Sept 2010 - May 2011Weekend Manager
Jan 2010 - Aug 2010

Vendula London
Oct 2011 - Jul 2012Marketing InternCompiled Market research so company has a key understanding of their target market.Processing market research from raw data into reports for Managing Director.Designing customer and client questionnaires based on the objectives of the company.Compiled marketing report and recommendations for improving online and offline marketing communications.Compiled trend research report for SS13 and AW13.Contribution to the development of marketing strategies through online and offline methods such as social media and advertising to increase revenue for the company.Improving all social media avenues for the company to gain maximum exposure to PR.Copywriting and Blog posting.Responsible for Visual Merchandising & managing of Pop Up Stores across London.Responsible for liaising with Trade and Retail Show organisers, setting up displays and selling at events.Preparing and giving direction at the SS12 photo-shoot.Executed promotions from inception to completion to increase sales.Key contribution to seasonal brainstorming, marketing and buying analysis meetings. Show less

Leitrim Design House
Oct 2012 - Nov 2014Gallery Assistant/Marketing & Project Co-OrdinatorProject management of the Leitrim Livecraft Programme, a Leader funded training programme executed by The Leitrim Design House in association with the Leitrim Sculpture Centre.Responsible for planning and implementing working strategy for assigned projects.Responsible for promotion of The Leitrim Design House & associated training programmes from design, press release, website and social media.Responsible for ensuring all tutors and participants of business programmes are aware of course dates and location.Responsible for email marketing campaigns.Co-ordinating and attending meetings with project partners.Ensuring invoices are kept within original budget.Report writing for RPD LEADER.Event Planning for in store events.Visual Merchandising of the craft gallery.Customer service in person, by telephone and via email.Reception & Box Office duties for The Dock Arts Centre.Seeking out new suppliers to exhibit in the gallery.Responsible for opening & closing the building as a key holder.General administrative duties.Completed training courses in digital marketing, email marketing & dealing with difficult customers. Show less

Magee 1866 Clothing
Jan 2014 - Jan 2016Ecommerce DeveloperContent management of www.magee1866.com and www.magee1866.ie e-commerce desktop and mobile sites.Continuous site development and category merchandising management.Online marketing plan execution, implementing digital strategies to increase sales.Managing all digital marketing activity for Magee 1866, to date increased Facebook likes by 80%, quadrupled Twitter followers, increased online sales by 19% and increased site traffic by 37%.Email Marketing management.Google Analytics data analysis.Report writing for directors of Magee clothing.Google AdWords account management, to date increased revenue in this area by 205%.Driving sales via Google Shopping.Budget management.Planning and direction of product photo shoots.Completed training courses in e-commerce management and Google Adwords. Show less

Holland and Barrett
Jan 2016 - Jun 2018Assistant ManagerWorking side by side with the store manager helping in all areas of managing the store. Opening and closing the store as a key holder. Driving sales to achieve weekly, monthly and yearly sales targets. Training staff on a monthly basis. Stock rotation management, ensuring that stock shrinkage is kept to a minimum. Helping the store manager with stock audits to ensure stock levels are correct. Merchandising the shop floor as per planograms to ensure shop is in line with company standards. Ensure all members of the public are welcomed in a friendly and professional manner. Show less

Nourish Health Stores
Jun 2018 - Apr 2020Ensuring excellent customer service and care is given to each customer.Assisting customers find the right solution for their needs.Ensuring stock levels are well maintained.Handling customer complaints.Being professional and empathetic with advising customers.
Store Supervisor
Nov 2019 - Apr 2020Sales Assistant
Jun 2018 - Nov 2019

Fine Feather Nutrition & Lifestyle Coaching
Jan 2020 - nowNutritionist/Owner
FCR Media UK & Ireland
Mar 2020 - nowCustomer Success Order Management
Licenses & Certifications
- View certificate

Email Marketing
HubSpot AcademyJan 2021 - View certificate

Inbound Sales
HubSpot AcademyJan 2021 - View certificate

Digital Advertising
HubSpot AcademyJan 2021 - View certificate

Growth-Driven Design
HubSpot AcademyJan 2021 - View certificate

Content Marketing
HubSpot AcademyJan 2021 - View certificate

Inbound Marketing
HubSpot AcademyJan 2021 - View certificate

The Fundamentals of Digital Marketing
GoogleJan 2020 
Google Analytics For Beginners
GoogleJan 2021- View certificate

Sales Enablement
HubSpot AcademyJan 2021 - View certificate

Digital Marketing
HubSpot AcademyJan 2021
Volunteer Experience
Retail Associate
Issued by Down Syndrome Ireland on Jan 2017
Associated with Michelle McPadden
Languages
- enEnglish
- irIrish
- frFrench
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