David Wishart

Experience

• 

  Wishart Marketing Ltd

  Jan 1996 - Dec 2000

  Director

  Director. Areas of responsibility: Manufacturing, sourcing, importing & exporting

• 

  Pacific Group SA

  Dec 2000 - Mar 2002

  Management - New Market Development

  Develop product range, manage customer relationships and identify new customers.

• 

  New Zealand Trade and Enterprise

  Sept 2002 - Dec 2010

  New Zealand's Trade & Economic Development Agency. Managed, enhanced and developed relationships with local and strategic contacts to assist and leverage for New Zealand businesses in Hong Kong and Macau. Worked extensively with New Zealand businesses to develop their strategic and market plans for Hong Kong and Macau. Client Manager/Business Development Consultant role. Managed 500+ NZ companies as my clients with their relationship at NZTE.Assistance with business development, capability, funding & exporting.

  • International Market Manager - North Asia

    Mar 2008 - Dec 2010

  • NZ Trade Commissioner - Hong Kong & Macau

    Mar 2005 - Mar 2008

  • Client Manager

    Sept 2002 - Mar 2005
• 

  New Zealand China Trade Asociation

  Mar 2008 - Dec 2010

  Ex Oficio

  Represented NZTE on the NZCTA Executive Committee.

• 

  Cooper Watkinson Textiles Ltd

  Dec 2010 - Jul 2011

  General Manager

  Textile Design, creation, sales & distribution.

• 

  W4 Limited

  Aug 2011 - now

  The Big Enchilada

  Globalisation | Internationalisation | Exporting

• 

  New Zealand Trade and Enterprise

  Sept 2011 - Mar 2014

  Customer Team & Services Team

  Contracting to NZTE on various projects:Projects Included:- ICT & Creative customer team: Customer management, focus on assisting NZ technology companies with their growth plans & strategy.- KANZ (Korea, Australia, NZ) Broadband summit: Assist NZTE to pull together the NZ contingent (industry and Government) to present in Seoul at the conference.- China & Health Technologies: Identify and interview NZ health technology companies in the pharma, medical device, software & services sub sectors to understand their level of knowledge and interest in China. Research and present an overview of China in these sub sectors to the companies interviewed.- China & Aviation: Identify and interview NZ Aviation and airport technology companies to understand their challenges, barriers, goals and plans for China. Develop a brief for further in market research to assist in creating the strategy for the sector in China for NZ companies.- Create a published directory of NZ Technology companies active in Southern China, Hong Kong and Taiwan: Identify, approach, create and manage the communication between NZTE China and the NZ companies.- Samsung NZ visit: Identify, canvas, profile and manage communications between NZ companies interested in approaching Samsung and NZTE Seoul office.- NZ Marine Industry investigation and evaluation for China- China Path to Market investigation and research Show less

• 

  Weightrax (Atrax Group Ltd)

  Feb 2012 - Jan 2023

  Software Delivery Manager

  Weightrax represents the next generation of web enabled weighbridge software, bringing unique, leading edge, cost effective solutions to problems which have beset the industry for years.Responsibilities include; Customer Engagement, Product Development, Product Roadmapping, International Business Development & Product Support.

• 

  MirrorWave

  Feb 2013 - Sept 2014

  Value Maximiser

  MirrorWave is a relationship strengthening approach which is unique in how it follows individual relationships over time. Value Maximiser: Engaging with customers to maximise their value from MirrorWave.International Business Development: Working with our international team and partners for MirrorWave's global domination.

• 

  New Zealand China Trade Asociation

  Mar 2014 - Nov 2024

  - Executive Director for the NZCTA

  • Board Member

    Apr 2019 - Nov 2024

  • Executive Director

    Mar 2014 - Apr 2019
• 

  Mimeo Limted

  Jun 2019 - Nov 2021

  Director

  Providing practical solutions that scale as you grow, which span today, tomorrow and the future.Mimeo Limited distribute the fantastic product range from Orbitvu in New Zealand and Australia. See www.orbitvu.com for more.

• 

  Weightrax (Atrax Group Limited)

  Jan 2023 - now

  Consultant

  • Led staff training and onboarding to ensure seamless integration of new team members.• Engaged with customers to onboard them onto the platform and enhance their experience.• Developed product roadmaps to align with business goals and drive innovation.• Supported business development efforts to expand market reach and increase product adoption.

• 

  Botas Blancas Limited

  Jun 2023 - now

  Customer Success Director

  • Manage technical and customer support to ensure excellent customer experience.• Implement strategies to streamline customer interactions and improve overall satisfaction.• Collaborate with cross-functional teams to enhance the online learning platform for increased user engagement.