
Marjolein Van Der Aar

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About me
Founder Mindful Minuut 🧘 | Digital innovation 🚀
Education

Ecela ÂSpanish Language School
2008 - 2008SpanishIntensive beginner course Spanish (4 weeks) in Buenos Aires

SET Idiomas Spanish Language School
2008 - 2008SpanishIntensive intermediate Spanish language program (4 weeks) in Cordoba

Fioretti college, Lisse
2000 - 2007VWO examination Economics & Society
VU University Amsterdam
2012 - 2013Master of Business Administration GPA 8.1 (cum laude)Specialisation: Strategy & OrganisationMaster thesis topic: Joint Venture Governance

Vrije Universiteit Amsterdam
2008 - 2012Bachelor of Business AdministrationBachelor thesis topic: Innovation in the Non-Profit Sector

Tel Aviv University
2011 - 2011MBA BusinessActivities and Societies: TAU Buddy System TAU Student Union Participated in the international MBA program of the Recanati Business School for one semester.

Centrum voor Mindfulness
2021 - 2021Vervolgopleiding mindfulnesstrainer
Experience

Study Association Aureus
Jan 2009 - Jan 2011Chief Editor Faculty Magazine Avenir
Aug 2010 - Jan 2011Chairman European Study Trip 2010
Sept 2009 - Aug 2010Member Exchange Committee
Jan 2009 - Sept 2009

Study Association Aureus
Jun 2011 - Sept 2012Vice-Chairman Aureus
Vrije Universiteit Amsterdam
Jan 2012 - Aug 2013Member stuurgroep Identiteit & DiversiteitAdvisory body on the themes Identity and Diversity for the VU Executive Board. We composed a new mission statement for the university.

QANU
Dec 2012 - Jun 2013Student member degree program assessment committee Business AdministrationAssessment of Business Administration programs of 3 universities in the Netherlands for accreditation.

Feducon
Sept 2013 - Oct 2013Assistant consultantMarket analysis and assisting in consultancy assignments.

Vrije Universiteit Amsterdam
Mar 2014 - Jun 2014Student assistantCoordination of the International Strategy course, teaching seminars, evaluating students and organizing a consultancy project.

Strategic Management Centre Laren
Jun 2014 - Sept 2014Junior ResearcherAcademic research, advisory projects and education activities in the field of strategy realization.

RTL Nederland
Oct 2014 - Mar 2016Management Trainee1,5 year intensive training program with projects at:- RTL Ventures: weekly KPI reporting of 6 ventures, coordinating marketing activities, market research and assisting in acquisitions- RTL Nieuws: research and advice about the news consumption of Millennials, introduction of Snapchat as a news channel- SpotX: improvement of data management and reporting structure, strategy & business development

RTL
Jun 2016 - Jul 2019- User Research, data analysis and product development of the RTL Nieuws App- Coordinating all audio initiatives at RTL. Leading innovation projects at RTL Nieuws from idea to launch as ‘intrapreneur’:- Built a personalised news platform to engage a young audience and led a team of young journalists, designers and developers.- Developed a news service through WhatsApp & conversational interfaces Google Home & Alexa.
Product Manager RTL Nieuws App
Sept 2018 - Jul 2019Innovation Project Manager RTL Nieuws
Jun 2016 - Aug 2018

Forward Incubator
Feb 2019 - May 2019Refugee business coach (volunteer)Coaching a refugee with setting up his video production business in the Netherlands.

Station10
Aug 2019 - Aug 2020Innovation ConsultantHelping large media organisations to develop new innovative digital products, involving market research, business cases, validation, facilitating Google Design Sprints, development of MVP as Product Owner.

GO! Grafi Offshore
Sept 2020 - May 2022Product Owner LesLinqResponsible for SaaS tool development and product vision, roadmap and launch strategy. I led the transition from kanban to scrum.

Mindful minuut
Jan 2022 - nowOnline meditation service through WhatsApp, Spotify and our own Mindful Minuut App, which helps thousands of people meditate daily. As solo founder I am involved in strategy, growth marketing and product development. As a mindfulness trainer I am teaching the 8-week Mindfulness-Based Stress Reduction (MBSR) training.
Founder Mindful Minuut
Oct 2020 - nowMindfulness trainer
Jan 2022 - now

Wizenoze, Boertien Vergouwen Overduin, Digitaal Theater, OK App
May 2022 - nowFreelance Product owner/user specialistSeveral freelance roles as Product Owner and User Research specialist:- Wizenoze: Usability testing, user research, advice for product development- OK App: User research, persona creation, analysis & recommendations- Digitaal Theater: Product Owner role developing a streaming platform for performance arts - partnership between Nederlands Dans Theater, ITA and Holland Festival- NCOI Group: Concept development & project management BVO Bites, an innovative learning concept for Boertien Vergouwen Overduin's training courses Show less
Licenses & Certifications

200-hours Yoga Teacher Training
Samma KarunaFeb 2019
Vervolgopleiding mindfulness trainer
Centrum voor MindfulnessOct 2021
Growth hacking 3 day-training
Growth TribeFeb 2017
Professional Scrum Product Owner Advanced training
ExpandiorSept 2022
Basisopleiding tot mindfulness trainer
Centrum voor MindfulnessJun 2020
Professional Scrum Product Owner II certificate (PSPO II)
Scrum.orgOct 2022
Languages
- duDutch
- frFrench
- enEnglish
- geGerman
- spSpanish
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