Ankit Raj

Experience

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  Tolaram Group

  Mar 2009 - Aug 2010

  Regional Marketing and Sales Manager

  Manage the sales function of the entire region as a profit centre.To increase the numeric distribution from 80% to 96% and shelf space count of Indomie Noodles.To increase the CVS (Consumption Volume Share) data, PCC (Per Capita Consumption) data and CPA (Consumer Panel Audit) data (Blind test).Liaise with all third party media / advertising agencies. Regional media planning as per AC Nielson reports.Plan and administer the firm’s Marketing Operations budget.Responsible for all exhibitions, trade promotion, ATL (Above The Line) and BTL (Below The Line), PR (Public Relations) campaigns to promote the company‘s brands, ensuring the identity of the business is upheld at all times.Handling 103 model shops for entire state.Model Shops are a different distribution channel for Indomie Noodles.Financial reconciliation for model shops.Price Monitoring for 36 distributors, 103 model shops and more than 2000 sub distributors (Total of 1.4 Cr Sachets per month). Show less

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  Jaiprakash Associates Ltd.

  Sept 2010 - Sept 2014

  Manager- Key Accounts

  Service & Maintenance of Key Accounts like Larsen & Toubro, Adani Group, BHEL, Tata Group, ISOLUX, GAMMON India, Reliance Group, SEW Infrastructure etc.Volume off-take maximization (20,000 MT to 30,000 MT per month from 28 plants across the nation) through key deliverable like Price negotiation, Value added services like technical support, Just In time Delivery etc.Payment Follow-up & Accounts Reconciliation for the material delivered.Monthly Revenue Contribution (approx) 13 to 15 Cr.New Customer Acquisition: Creation of pipeline through cultivating relationships with existing corporate customers. Show less

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  Walplast Products Pvt. Ltd.

  Sept 2014 - Oct 2015

  Regional Manager

  Re-Establishment of Market.Development and execution of Channel Sales Strategies including Strategic Market Planning, Business Development (Channel Sales and Project Sales), Field Sales Management and Development (Product Training and Target Setting), Marketing Activity Planning (Schemes for Dealers/ Distributors & Painter/ Applicator, Consistent focus on Product Sampling).Appointment of new distributors & dealers. Re- established the market for Supper Fine Putty (Base Product) in more than 75% area across the assigned territory with 20% M-o-M growth in volume & revenue.Introduction of network for other futuristic/ innovative products. Marketed Block Jointing Mortar, Tile Adhesives, Ready Mix Plaster, Rustic Texture, Colour & Coarse Putty in more than 35% area of the territory. Show less

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  CarryCart Infotech Pvt Ltd

  Oct 2015 - Dec 2017

  Founder

  Operations Management• Business Development: Key Accounts / SME’s acquisition management for inquiry maximization.• Fulfillment Center: Truckers/ Transporters/ Owner Operator management for inquiry conversion maximization.• Maximization of Inquiry to order ratio through process improvement. • Achieved run rate of approx. 100 retail orders a day via targeted campaigning (cold calling, SMS blast, Bulk Mailers to transporter databases, Joining target WhatsApp groups) • Preparation of SLA’s for Key Accounts & Vendors (transporter).• Secured AITWA (All India Transport Welfare Association) membership.Future Business Expansion Initiatives• Road map for Bill discounting & working capital financing via NBFCs for truckers.• Roadmap for introducing prepaid Petro- cards & Toll Cards (RFID Tags) Show less

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  StoreKing

  Jan 2018 - Jul 2018

  Senior Business Manager

  Core member of CEO office team responsible for end to end ownership, delivery & revenue management of special Projects.• Set up of Deep Rural Distribution • Retailer Re-Activation Project

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  McXtra

  Oct 2018 - Apr 2019

  Associate Vice President

  McXtra is a cutting edge technology platform that enables subscribers and their families to emergency assistance services i.e. Ambulance, Doctor On Call, Road Side Assistance, Towing Assistance etc.Moto of McXtra is to provides Maximum Protection and Extra Care 24x7, anytime anywhere. McXtra also consolidate all their insurance policies in a secure vault. With a single click McXtra Red Button (SOS) provides instant geo-location based emergency assistance and triggers the benefits available under your insurance policies. McXtra ensure a subscribed user get Maximum Benefits from their insurances, and their families get Extra assistance when they need it the most. Show less

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  NEFA- A Subsidiary of Balaji Exclusives

  Apr 2019 - now

  Founder

  Creating a profitable & sustainable franchise business network, bridging supply chain diversities across nation at affordable pricing.