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Marco Aurea

Marco Aurea

Retail Marketing Intern - Canal Tradicional

Followers of Marco Aurea1000 followers
location of Marco AureaEcuador

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  • Timeline

  • About me

    Brand Manager - Pizza Hut

  • Education

    • Universidad Casa Grande

      2014 - 2018
      Ingeniería en Administración & Marketing Estratégico Administración & Marketing Becado 100%

      Activities and Societies: - Concurso de emprendimiento Oye Guayaquil, en donde tuve la oportunidad de crear de bases del concurso, redactar de rúbricas de plan de negocios, manejar redes sociales, y aparecer en programas radiales promocionando el concurso. - Colaborador en investigación académica para trabajo de tesis doctoral. Funciones: obtención y validación de fuentes académicas relevantes, desarrollo de matrices de variables de investigación, redacción de análisis y conclusiones. Ingeniero en Administración & Marketing Estratégico

    • College of the Rockies

      2016 - 2016
      Business and Administration

      I was a recipient of the ELAP scholarship awarded by the Government of Canada to fulfill an academic exchange in the Business & Administration program at College of the Rockies in Cranbrook, BC. I successfully completed courses of entrepreneurship, human resources and integrated marketing communications

  • Experience

    • Colgate-Palmolive

      Oct 2016 - Apr 2017
      Retail Marketing Intern - Canal Tradicional

    • Kimberly-Clark

      Apr 2017 - Aug 2017
      B2B Marketing Apprentice

    • TONICORP

      Aug 2017 - Jan 2018
      Trade Marketing Trainee - Canal Moderno

    • Arca Continental

      Jan 2018 - Dec 2019
      Coordinador de Trade Marketing Canal Moderno - Inalecsa

    • Arcos Dorados

      Dec 2019 - Feb 2022

      I'm responsible for the digital marketing strategy of the brand, leading the initiatives to achieve our App Install, Active Users and Digital Sales objectives through the implementation of effective Ad Campaigns. I'm also leading the e-commerce Sales Channel, ensuring a profitable growth and increasing market share of the McDelivery brand Nationwide. I’m responsible for the sales growth and brand positioning of the McDelivery segment in Ecuador, the launch and optimization of digital marketing campaigns for the segment, and the implementation of local store campaigns nationwide, ensuring an impeccable level of trade execution regarding POP visuals for all restaurants, dessert centers and McCafe’s.

      • Digital Marketing & McDelivery Lead

        Dec 2021 - Feb 2022

      • McDelivery & Trade Marketing Lead

        Dec 2019 - Dec 2021

    • Food Delivery Brands

      Feb 2022 - now
      Brand Manager

      I'm currently Brand Manager at Food Delivery Brands (YUM! Strategic Franchise Partner) for the Pizza Hut business unit in Ecuador, South America.

  • Licenses & Certifications

    • EFSET English Certificate 82/100 (C2 Proficient)

      EF Standard English Test (EF SET)
      Dec 2021
      View certificate certificate

  • Volunteer Experience

    • Cuidado de ancianos en Hospicio, planificación y ejecución de actividades recreativas con ellos.

      Issued by Hospicio Plaza Dañín on Apr 2013
      Hospicio Plaza DañínAssociated with Marco Aurea