Petra Kraus

Experience

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  MAG a.s.

  Sept 2000 - Jun 2001

  Founder of marketing dept in a mid-sized industrial company with a new FMCG-product line
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  Pd consulting & trading

  Jul 2001 - Apr 2005

  Management Consultant, Focus New Engine Plant VW/Skoda

  Support for managers of the enormous project of the highest industry level engine plant built for Škoda Auto a.s. Industry 4.0 standard.

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  ŠKODA AUTO a.s.

  May 2005 - Jan 2006

  Project Manager New Digital Sales Concepts for the Dealer Network
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  Volkswagen AG

  Feb 2006 - Dec 2006

  Inhouse Consulting Projects at Volkswagen Group

  New Products for fast growing markets. Market Research, Trendscouting, Product Definition. Presentation to the board.

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  ŠKODA AUTO a.s.

  Oct 2006 - Dec 2019

  Team Lead Strategic Product Marketing and Innovation Management

  Product marketing and Innovationsmanagement project lead for products (e.g. Škoda Citigo and Škoda Rapid). Member of VW-Group Team for worldwide market research Scouting Projects - new products to be developed by VW Group, C-Level presentations.Product innovations, Strategic Positioning and USP-Stragegy. Product Lifecycle Management. New technologies (in cooperation with technical development), Customer Journey Mapping. Coordination of supplier agencies.During 2012 and 2016 - THE MOST AGILE times in live - maternity leaves. Thankful to be mother to experience agility 24/7. Boosting agile skills. Show less

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  Kraus Partners

  Jan 2020 - now

  Agile Transformation Consultant and Mentor, Coach and Trainer

  Agile Leadership, Agile Product Development. Agile Team Development.Consulting, Training, Coaching and Mentoring.Agile Product DevelopmentLean, efficient and effective value streams, empirical approach, iterative, incremental, rapid validated learning.Agile Team DevelopmentPositive Psychology. Happiness at work. Empowering teams to thrive & develop their full potential.Support employees to thrive in a digital knowledge economy with cognitive overload. Continuous learning and healthy environment. 1. Agile Product Development. Innovation & Learning ecosystem in companies.2. Define newest trends regarding future skills, learning technologies and neuroscience. #TrendScouting3. Trainings and Consulting for growth&agile & innovative mindset, agile innovation management. Methods for divergent, konvergent thinking and lateral thinking. Agile approaches: Design Thinking, Scrum, Kanban, Lean Startup, Business Model Innovation, Agile Leadership.4. Agile Transformation Trainings for empowering Organisations, Teams and Individuals during Agile Transformation.Trainings & Workshops & Supporting daily business:A. Workshops for Agile Mindset, Psychological Safety and Empowerment.B. Agile Transformation: Agile Leadership Trainings and value stream management.C. Creative, boosting, open-minded Trainings and Consulting for agile Innovation Management & Agile Transformation. Voice of the user & Value for userD. Trainings for Professional Scrum Master I & II, Professional Scrum Product Owner I & II, Agile Leadership and Professional Kanban.E. How do we know we are on a transformational way - empirical approach - Key Value Areas Metrics (evidence based management).Continuous holistic and agile Transformation and Improvement of all relevant types of Innovation in Organisations, Enabling Creativity Processes in Teams, Design Thinking, Scouting, Business Model innovation, Innovative and Agile Mindset, New Work. Developing complex adaptive systems. Show less