John Bowden

Experience

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  Great Lakes Brewery

  Mar 2006 - Nov 2010

  Sales and Marketing Manager

  Responsible for new product development, public relations, marketing, advertising, promotions, events, tours, and retail and licensee sales.

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  Toronto Beer Week Ltd. (TBW)

  Jan 2010 - Jan 2011

  Co-Founder and Executive Director

  Together with a team of industry veterans, I helped create and coordinate the first annual Toronto Beer Week, an event dedicated to the promotion and celebration of craft beer in Toronto. TBW now features more than a hundred events with the participation of dozens of breweries, importers, bars and restaurants in the city.

• 

  Banff Heritage Tourism

  Mar 2011 - Feb 2016

  Executive Director

  Direct, manage and oversee all operations of educational non-profit in Banff National Park. Develop and deliver a variety of programs and educational experiences that help residents and visitors learn about the park's nature, culture and history. Foster community partnerships in collaboration with a Board of Directors and key stakeholders.

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  Nelson and Kootenay Lake Tourism

  Sept 2016 - Sept 2023

  Freelance Communications Consultant

  Worked with a core team to support marketing and sustainable tourism efforts of local Destination Marketing Organization. Duties included authoring a destination sustainable tourism plan, overseeing a winter festival event, authoring stories through various platforms, communicating with key partners, and various other roles to support the organization.

• 

  Kootenay Cycling Adventures

  Mar 2017 - Dec 2023

  Chief Cyclist

  Founder and lead guide. Kootenay Cycling Adventures believes in creating experiences that last a lifetime, and making a positive difference to our environment. Based out of the vibrant mountain town of Nelson, we offer curated cycling experiences in the heart of BC's spectacular West Kootenays.

• 

  Selkirk College

  Jan 2020 - Apr 2022

  Instructor

  Part time instructor in Selkirk College's Tourism & Hospitality program. I taught Organizational Leadership courses during multiple semesters, including in-person, online and hybrid formats to meet covid-19 requirements.