Daniel Holland

Experience

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  Tommy Hilfiger

  Aug 2012 - Jul 2015

  Geprüfter Handelsfachwirt

  Bachelor Professional of Trade and Commerce (CCI) - Apprenticeship

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  DEVK Versicherungen

  Feb 2016 - Jul 2018

  Working Student

  Schutzbrief / Accident Cover Dept.

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  DEG

  Aug 2018 - Aug 2019

  Working Student Project Finance Europe/Asia

  Project Finance Europe/Asia

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  BMW Group

  Sept 2019 - Mar 2020

  The department "Digitalization Retail Systems" deals with the digitalization along the customer journey in retail. My tasks during the internship:• Defintion of product KPI• Conception, creation and administration of user stories• Responsible contact partner for international markets for technical support of digital product visualization software• Development of user stories for further product development• Participation in Sprint meetings with internal and external IT• Agile collaboration in collaboration tools such as Jira and Confluence• Content development of a satisfaction survey in various international markets• Creation of technical manuals, videos and communication documents (in German and English) Show less

  • Bachelorand Digitalization / Retail Systems

    Jan 2020 - Mar 2020

  • Internship Digitalization / Retail Systems

    Sept 2019 - Dec 2019
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  DEG

  May 2020 - Jul 2020

  Internship Corporate Communications and Marketing

  The department deals with the entire spectrum of internal and external communications. This includes press relations, the management of internal and external online media (e.g. DEGportal, www.deginvest.de) as well as social media channels and standard publications (e.g. annual report or DEG’s e-paper). It is also responsible for DEG's marketing activities, in cooperation with the market departments, and event management. In addition it offers language services.My tasks during the internship:• Definition of KPI for DEG Intranet and employee community portal• Editorial collaboration and content creation of social media channels (Instagram, LinkedIn, Twitter in German and English)• Assistance and support in marketing activities (e.g. measuring the impact of events) Show less

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  Toyota Deutschland GmbH

  Jul 2020 - Dec 2022

  • Implementation of ongoing improvements and new releases of the Toyota & Lexus customer portal in the German market, including implementation and creation of dealer training content as well as follow-up/troubleshooting for the "Vehicle Order Tracker", as well as further development with incorporation of "upselling" offers and the goal to integrate the portal as part of the website.• Contribute to the development of a cross-company activation strategy to substantially increase MyT Connected Services user rates, including analysis and improvement of current processes and commitment of all areas, such as retail, marketing, sales, press, training, TIM, etc.• Conceptual development of additional services, such as user-based insurance, as well as new solutions for the commercial use of the acquired customer data, e.g. remarketing of the data generated by MyT to third parties• Implementation of ongoing revisions, improvements and new releases of the app platform, technology and functionality of MyT and Lexus Link in the German market as well as integration of additional services, such as user-based insurances, including implementation in app and portal with modified registration and activation processes• Ensuring the planning, coordination, implementation and control of the budgets of the area of responsibility, including regular reporting Show less The department is responsible for the Connected Services apps for Toyota and Lexus cars on the German market. My tasks during the internship:• Further development of MyT and LexusLink apps in collaboration with European headquarters and internal/external IT• Creation of reporting tools in consultation with IT and specialist departments• Testing of MyT and LexusLink apps • 2nd level connected services support for Toyota and Lexus dealers• German translation of the app content• Adaptation to legal requirements of the German market• Collaboration with agencies and external IT to adapt the MyT and LexusLink website• Planning, implementation and control of incentive programs Show less

  • Project Manager Customer Experience & Network Quality

    May 2022 - Dec 2022

  • Trainee Business Transformation Connected Car

    Jan 2021 - Apr 2022

  • Business Transformation Connected Car

    Jul 2020 - Dec 2020
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  BMW Group

  Jan 2023 - now

  Specialist Digital Sales Channels | Market Manager