
Juan Camilo Alvarez Botero
Commercial Representative

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About me
Latam Expansion Director | Business Development | Strategic Partnerships | Chief Commercial Officer | HE Advisor | Golf and Tennis Player & Fan
Education

Colegio de Estudios Superiores de Administración
2005 - 2007Major Corporate Finance
Pontificia Universidad Javeriana
1999 - 2004Bachelor's degree EconomicsActivities and Societies: Golf Team

Universidad ICESI
2012 - 2014Master of Business Administration (M.B.A.) Business Administration and Management Global MBA
Tulane University - A.B. Freeman School of Business
2014 - 2015Master’s Degree Business Administration and Management Master on Management
Experience

Emcocables SAS
Jul 2002 - Nov 2004Commercial RepresentativeResponsabilities- In charge of the commercial relationship of a client portfolio which represented the 30% of the local revenue, optimizing delivery time, credit levels and revenue.- Statistical support of financial indicators to the commercial department, like: sales by rep, country, niche of market, price average, price by Ton, among others.Results- Structuring and closing of strategic deals, increasing in 14% the territory revenue.- Development and elaboration of financial and commercial monitoring tools, in order to quantify the under quality costs, production, processing and budget elaboration. Show less

2IN SOLUTIONS
Dec 2004 - Aug 2006Commercial ExecutiveResponsabilities- Consultative selling of security, control and audit solutions- New projects financial adviser. Analysis of viabilityResults- Achievement of a 115% of the commercial quota of the business line on charge.

Heinsohn Business Technology
Aug 2006 - Oct 2007Account Executive - Corporate SolutionsResponsabilities- Selling of SAP BUSINESS ONE ERP, business solutions and industry verticals.- Prospecting, consulting, negotiating and business closing.Results- Sale of six SAP Business One projects, SAP BO Sales Certification (December 2006) and SAP BO Product Certification (June 2007)

AULAS DIGITALES
Oct 2007 - Jul 2009ManagerResponsabilities- In charge of the general operation and commercial growth of the company. Design of corporate policies, business strategies and product and service portfolio structuring.- Separation of Aulas Digitales operation from the corporates’s group.Results- Sales growth 2007 – 2009 of 60% average per year, equilibrating the revenue income between public and private sectors.- Structure and defining the operational processes of the company.- Support in the valuation, negotiation and sale of the company to Grupo Compensar. Show less

IBM
Jul 2009 - Feb 2011Client ExecutiveResponsabilities- Management of a mid market cross industry territory in Perú with U$ 13 M quota for 2010.- Consultative selling of technology solutions with hardware, software and services (BPO and consultancy) components.Results- 109% of quota attainment- Double-digit growth of revenue over the territory on charge.- Top Performer on the IBM Global Sales School “High Performance Selling”

Oracle
Nov 2010 - Jun 2015Responsabilities- In charge of technology (Software) deals < U$ 500k, in strategic accountssuch as Grupo Aval, Grupo Bolivar, Grupo Banco Caja Social, Grupo Bancolombia, Grupo Colpatria among others- Identification, maturation, negotiation and closing of key deals.- Consultative selling of technology solutions Responsabilities- In charge of technology (Software & Middleware) deals < U$ 500k, in strategic accounts such as Ministry of Defense, Military Forces, Bogota´s District, Mayoralty, among others- Identification, maturation, negotiation and closing of key deals.- Consultative selling of technology solutionsResults- 105% of quota attainment with double digit growth YTY for FY14. Responsabilities- In charge of the design and execution of the commercial strategy for public sector in Peru.- Identification, mature, negotiation and closing of key deals.- Consultative selling of technology and application solutions.Results- Greatest revenue contribution acknowledgment – OD 4Q 2012- Accuracy Award Oracle Direct - Q3 2013- YTY territory growths: 88% in Revenue, 100% in transaction number and 43% on average ticket.
Strategic Accounts / Banca y Telcos / Colombia & Ecuador
Sept 2014 - Jun 2015Strategic Accounts / Public Sector
Jun 2013 - Aug 2014Territory Sales Manager - Perú
Nov 2010 - May 2013

La Naranja Media
Jan 2011 - Feb 2012Co-Founder & Director / Colombia
Ilumno
Jul 2015 - Jan 2019Responsabilities- Lead the positioning and selling of the ILUMNO service model, coordinating the commercial strategy for the regional sales force (4 people). Average project revenues between U$25M and U$70M NPV in a 10-year contract.- Lead the end to end relationship with each client, coordinating the stages of the alliance process and the corresponding teams within the company.- Develop and maintain key relations with founders, owners and decision makers in institutions, as well as build links with higher education associations in the region.- Lead the analysis and financial simulation of each project and consolidate a business case for the corporation committee.Results- Leading 2 successful alliances in Salvador and Puerto Rico.- Opening and managing of 3 additional alliances, currently in contractual stage inColombia, Mexico and Argentina Show less Responsabilities- Promotion and selling of Ilumno’s Service Model, incorporating BPO Service Solutions and best of breed technology; enrollment growth, distance learning, operation efficiency and internationalization of Universities.- Creating business opportunities with universities and economic groups in Latin America.- Financial analysis and modeling for targeted universities.Results- Member of the New Alliance team, as commercial and financial facilitator, working closely with 6 new universities in Colombia, Mexico and Argentina, leading the assessment and final stages of the commercial process.- Planning and execution of the CRM Project for Business Development throughout the region. Show less
International Business Development - Regional Director
Jan 2018 - Jan 2019International Business Development - Director
Jul 2015 - Dec 2017

Emeritus
Apr 2019 - Apr 2022Latam Director - University PartnershipsResponsibilitiesBusiness development of long-term partnerships with top-tier universities in LATAM, to support them in their online/blended strategy.ResultsAs a team effort we have developed 10 partnerships with Top Business Schools and Universities in Latam and Spain (UniAndes School of Management in Colombia, INCAE Business School in Costa Rica, IPADE Business School and EGADE Business School in México, Universidad Adolfo Ibañez in Chile, CENTRUM Business School and PAD in Perú, IAE Business School in Argentina, INSPER Business School in Brasil, Universidad de Navarra in Spain). Show less

CreXe
May 2022 - nowAdvisor
Jan 2024 - nowChief Commercial Officer (CCO)
May 2022 - Dec 2023

+A Educação
Jan 2024 - nowLATAM Expansion - DirectorTo lead the expansion of technology and partnerships of +A Educação to Spanish-speaking countries.
Licenses & Certifications

IBM - Global Sales School - High Performance Selling
IBMJul 2010
Languages
- enEnglish
- spSpanish
- poPortuguese
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