Debbie Dekker

Experience

• 

  Imperial War Museums

  Aug 1995 - May 1998

  Marketing Assistant

  Involved in gaining press coverage, including for the American Air Museum. Organised events including filming and photography, airshows, car displays etc. Helped with brochure production, adverts and direct mail campaigns.

• 

  British Medical Association

  May 1998 - Mar 1999

  Marketing Assistant

  A division of the BMA that provided tax and accountancy services to members. Role was to increase client numbers by creating awareness of the service with adverts, seminars, exhibitions and direct mail campaigns.

• 

  Hewitsons

  Jun 1999 - Dec 2001

  Marketing Manager

  Creating marketing plan and budget for both B2B and B2C services. Working with external agencies on public relations, advertising and marketing materials.

• 

  Hegarty Solicitors

  Jun 2002 - Aug 2008

  Marketing Manager

  Creating and implementing a marketing strategy and budget for business development. Included identifying, attracting and retaining work for both B2B and B2C clients. Launched and managed new website. Managed rebranding and ensured consistent firm-wide brand message. Preparing tender bids, adverts, editorials, flyers, emails, newsletters and press releases.

• 

  Not Applicable

  Sept 2008 - Dec 2013

  Career break - raising twins
• 

  Arm

  Dec 2013 - Sept 2018

  Creating & executing marketing plans and budgets for global networks of training and design partners. Promoting partner activity through newsletters, website, press releases, advertising, blogs, cases studies, social media, trade shows, presentations and emails. Encouraging partners to promote the network on their websites, trade shows, social media etc. Managing contract enrolment, renewal negotiations & quarterly business reviews. Promoted to Marketing Specialist. Responsible for creating and executing marketing campaigns and devising product launches. Providing marketing and operational support for the Arm Accredited Engineer (AAE) program, the Arm Approved training centre (ATC) program and Arm training.

  • Arm Approved Program Manager

    Aug 2017 - Sept 2018

  • Marketing Specialist

    Jun 2016 - Aug 2017

  • Services Co-ordinator

    Dec 2013 - Jun 2016
• 

  The CGM Group (East Anglia) Limited

  Feb 2019 - Sept 2019

  Marketing Manager

  My role includes creating and implementing the marketing plan and budget.

• 

  Royal Society of Chemistry

  Nov 2019 - now

  Member Networks Specialist