Alex Richards

Experience

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  Associated Students, San Diego State University

  Sept 2014 - Jan 2022

  Managed front of the house operations during all events, including supervising Event Staff, addressing customer inquiries/concerns, and maximize efficient crowd ingress and egress.Generated event estimates for Viejas Arena and the Cal Coast Credit Union Open Air Theatre.Drafted and mapped staffing diagrams for in-house staff and contracted security.Conducted pre-event safety checks to ensure the safety and security of staff, patrons and performance artists.Hired, trained, and scheduled all part-time in-house staff, including Event Staff, Event Staff Supervisors, and House Managers.Worked professionally with outside entities, such as Live Nation and SDSU Athletics, to create a memorable experience for fans. Weniger anzeigen Collaborated with entities, such as Live Nation and SDSU Athletics on event days to address house, safety, and audience concerns at Viejas Arena and the Cal Coast Credit Union Open Air Theatre. Worked directly with with the Event Coordinator and Event Supervisor on event days and serve as a liaison with out-of-house staff (Live Nation, merchandise, Elite Security, GMS Custodial, vendors, sponsors, etc.) and in-house staff (event staff, box office representatives, building engineers, concessions, etc.) to ensure proper operational procedures were met. Facilitated and managed the setup and breakdown of arena property, including the proper and safe placement of informational A-frames, bike rack barriers, turnstiles, and any additional house property used for the event. Weniger anzeigen Oversaw and delegated tasks such as ticket taking, ushering, and customer service relations for up to 40+ Event Staff for events at Viejas Arena and at the Cal Coast Credit Union Open Air Theater. Resolved and addressed patron concerns, questions, and disputes (including, but not limited to, ticketing problems, seating placement, and arena policy disputes) in a professional and time-efficient manner. Provided Viejas Arena upper management written and verbal performance evaluations of currently employed Event Staff. Additionally, I conducted panel interviews for potential new hires, as well as orientation, and provided training on the job for new hires. Weniger anzeigen

  • Event Supervisor

    Jun 2018 - Jan 2022

  • House Manager

    Jan 2016 - Jun 2018

  • Event Staff Supervisor

    Apr 2015 - Jan 2016

  • Event Staff

    Sept 2014 - Apr 2015
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  Centric Marketing

  Jan 2016 - Jan 2016

  Marketing Intern

  Researched potential clients to analyze social media strategy, and how each potential client could improve their social media strategy so seem more marketable. Potential clients included San Diego Bicycle Club, Boys and Girls Club of East County, and The District at Eastlake.Provided recap PowerPoints to all sponsors involved in BMS events. PowerPoints included the amount of TV/Radio exposure, all media calendar listings, and any news stories written about each event. PowerPoints also highlighted what each sponsor did for each specific event.Kept a master PR List to ensure our Public Relations coordinator had the most accurate information when reaching out to potential media outlets. Weniger anzeigen

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  Centric Marketing

  Jan 2017 - Jan 2018

  Conducted market research for present and potential clients. Provided recaps for media buy campaigns using Google Analytics and YP Analytics. This included assessing success by comparing CTR, ROI, and digital ads of past campaigns.Maintained client relations with property management company The Heritage Group, and their tenants at Old Poway Village. This included tenant spotlights, advertisements in Pomerado News, and social media posts to boost exposure to Old Poway Village customers.Connected with media representatives at local radio stations to create radio spots for media buy campaigns.Represented clients, such as SANDAG and MTS, at corporate and community outreach events to educate targeted audiences. These events included Lunch and Learns, Try Transit Promotions, and Waze Carpool promotions. Weniger anzeigen Worked closely with Account Executives of San Diego Association of Government (SANDAG) and San Diego Metropolitan Transit System (MTS) in coordinating different outreach events throughout San Diego County.Promoted services of clients through tabling at various community outreach events. SANDAG services included iCommute, Vanpool, Bike to Work, and Shift. MTS services include Trolley lines, bus routes, and Rapid bus services.Provided detailed recaps for all outreach events to Account Executives to ensure that future outreach events produced positive results. Weniger anzeigen

  • Research and Outreach Assistant

    Nov 2017 - Jan 2018

  • Outreach Associate

    Jan 2017 - Nov 2017
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  Pechanga Arena San Diego

  Jan 2022 - Jul 2022

  Guest Services Manager
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  Los Angeles Football Club (LAFC)

  Aug 2022 - Apr 2024

  Manager, Guest Experience

  Manage department recruiting, hiring, and training of event employees.Determine department staff hours and number of personnel required for each event. Develop, review, and adhere to budgetary guidelines. Complete and maintain employee payroll.Partner with the Director, Safety on delivering seamless ingress/egress. Build and maintain a high level of morale within the department and promote an energetic, spirited environment. Lead the Guest Experience Department by example and consistently demonstrate hands-on guest involvement while effectively promoting teamwork. Partner with the Box Office to ensure seating placement and layout are correct prior to each event.Listen and respond to inquiries from guests and staff via phone, email, etc. Manage a Guest Experience team of 120 along with 15 Supervisors & 1 Coordinator during events to ensure all guests receive the best assistance and service possible. Make immediate decisions and communicated with Guest Experience Staff in emergency situations. Weniger anzeigen

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  LA Clippers

  Apr 2024 - now

  Manager, Fan & Team Member Experience