Vikesh Agrawal

Experience

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  Cognizant/Linde Engineering/General Motors

  Jan 2007 - Jul 2008

  Engineer

  Worked across all these companies during pre MBA & got exposure across various departments like purchase, product design, project engineering which helped me to gain overall industry perspective.

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  Lafarge Cements

  May 2009 - Oct 2009

  Consultant
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  Fabric Plus Pvt Limited

  Jan 2010 - Dec 2010

  Senior Manager

  Set up and managed first retail outlet of company - Silk Country in Mumbai. Developed new business tie up with Lifestyle Store for their private label brand - Melange which helped company to develop long term partnership.

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  Bennett Coleman & Co. Ltd. (The Times of India)

  Jan 2011 - Jul 2015

  Branch Vertical Head

  Handled industry verticals - IT, Consumer Durables, Telecom, Luxury & B2B verticals and guided brands to make right investments for branding & product launch campaigns.

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  LiftO - Enabling Smart Commute

  Apr 2015 - Mar 2017

  Cofounder

  Shaped idea into a product and converted it into a brand which users loved to embrace it in their daily life.Driving force behind ideation >> product development >>user behavior testing >> product launch >> consumer grievances >> business development >> approaching investors >> team management.Looked after strategy, marketing & operations to make LiftO the most preferred platform for ridesharing in Mumbai.

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  Axis Bank

  Mar 2017 - Jan 2018

  Business Head - Marketplace

  Created and led marketplace - GrabDeals (like SBI YONO & HDFC - Smartbuy) in Axis Bank's web & mobile platform. Ran digital marketing campaigns to boost traffic and conversions leading to additional revenue & customer satisfaction.

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  Reliance Retail

  Jan 2018 - now

  Corporate Strategy & Investor Relations