Shon Bush

Experience

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  Astellas Pharma US

  Jan 2005 - Jan 2023

  In my role as a CL&D Training Manager within the Community Specialties division at Astellas Pharma US, I had the distinct honor of spearheading global training initiatives for Urology products while also playing a pivotal role in designing a new Women's Health Disease state awareness campaign. Operating within the Capabilities, Learning & Development (CL&D) domain, I led a comprehensive training program that was instrumental in enhancing product knowledge, sales capabilities, and disease state awareness among our sales professionals on a global scale.I took on the responsibility of managing diverse project development endeavors, including the creation of the NOVA Training curriculum, implementation of virtual/live learning journeys, and the development and deployment of Off the Shelf continued training workshops to the Community Specialties franchise. Furthermore, I orchestrated the successful launch of the ACTO training for Vasomotor Symptoms Disease State Awareness and future pipeline products, which significantly contributed to elevating our sales team's proficiency and market readiness.My dedication extended to the management and support of the Community Specialties Certified Field Trainer (CFT) program, where I provided guidance and oversight to 14 CFTs across the U.S., ensuring their effectiveness in driving sales excellence and product knowledge dissemination.I was deeply committed to creating, developing, and implementing robust training materials through the Materials Approval Process (MAP), guaranteeing their compliance with stringent Medical, Legal, Regulatory, and Compliance standards. One of the highlights of my tenure was the facilitation of a Global Town Hall meeting across all Commercial Capabilities Team, where I played a pivotal role in developing launch information and materials using a diverse array of applications including Brainshark (videos), Adobe, and UMU applications. Meno dettagli In my capacity as a member of the CL&D Training Rotation within the Urology division at Astellas Pharma US, I actively engaged in robust collaboration within the CL&D team to conceptualize, develop, and conduct a diverse array of Training Workshops designed to enhance the knowledge and competencies of the Field Sales Force. This collaborative approach allowed me to contribute to the creation of impactful training programs that were instrumental in equipping our sales professionals with the tools and insights necessary to excel in their roles.My role also involved the management of several pivotal projects, including the development and execution of training workshops such as SNRS, Myrbetriq 1st, Competitive Awareness, Situational Intelligence, NOVA Core, NOVA Advanced, NOVA HQ, and the VPI Model Sales Call Audiocast. Through meticulous project management and strategic planning, I ensured the seamless delivery of these training initiatives, which played a crucial role in enhancing the knowledge base and skill set of our sales team.Furthermore, I maintained close collaboration with Sales Training Managers, fostering a dynamic exchange of ideas and strategies to drive upcoming training initiatives. Through virtual and in-person interactions, I actively liaised with key stakeholders to align training programs with the evolving needs of the sales force, ensuring that our training efforts remained closely attuned to the dynamic market landscape and the evolving requirements of our sales professionals. Meno dettagli During my tenure as the Executive Specialty Sales Representative II in Phoenix, AZ from 2009 to 2021, I had the opportunity to leverage my expertise in promoting a diverse range of pharmaceutical products within the specialties of Urology, UroGyn, Dermatology, Allergists, and OBGYN. Specifically, I demonstrated proficiency in promoting Xtandi® for advanced prostate cancer, Myrbetriq® for overactive bladder, and Protopic® for atopic dermatitis, contributing to the expansion of market presence and the attainment of sales targets.My role involved establishing and nurturing collaborative relationships with primary care physician (PCP) counterparts, working in tandem to set and achieve business objectives, strategies, and tactics aimed at driving sales performance and enhancing market share. Through effective account management and the utilization of business analytics, I played a pivotal role in driving sales performance, identifying growth opportunities, and maximizing the impact of promotional efforts within the specified specialties.Furthermore, I was actively engaged in co-promoting Xtandi with Oncology and Pfizer Oncology counterparts, requiring meticulous schedule coordination and ongoing tactical planning. This collaborative approach underscored my ability to effectively collaborate across different functional areas, aligning efforts to optimize promotional activities and maximize the impact of co-promotional initiatives.Throughout my tenure, I consistently demonstrated a deep understanding of the pharmaceutical products I represented, coupled with a proactive and strategic approach to sales and collaborative engagement with healthcare professionals across diverse specialties. My contributions were instrumental in driving product awareness, fostering partnerships, and ultimately contributing to the success of the products within the competitive pharmaceutical landscape. Meno dettagli During my role as the Certified Field Trainer (CFT) Coordinator on the West Coast from 2018 to 2019, my primary focus was on facilitating comprehensive training and coaching for Area CFTs in collaboration with the lead Regional Sales Manager. This collaborative effort allowed me to play a pivotal role in ensuring that the certified field trainers were equipped with the knowledge, resources, and skills necessary to effectively train and develop the sales professionals within their respective areas.Integral to my responsibilities was the leadership of the onboarding and clinical training of new Sales Professionals. By meticulously designing and delivering robust training programs, I contributed to the seamless integration of new team members, ensuring that they were equipped with the essential knowledge and competencies required to excel in their roles.Additionally, I actively participated in conducting NOVA Core/Advanced training classes for new hires at the corporate office, providing invaluable guidance and support to nurture their professional growth and development. Through post-training field rides, I offered personalized coaching and guidance to new sales professionals, fostering an environment of continuous learning and skill enhancement.In collaboration with the Area Sales Director (ASD), I played a key role in identifying ongoing training needs and developing area-wide initiatives and tools aimed at enhancing the culture of learning and development. By leveraging my insights and expertise, I actively contributed to the strategic alignment of business objectives, strategies, and tactics within the sales professional territories, serving as a vital link between new sales professionals and Regional Sales Managers, and fostering a dynamic environment of growth and development within the organization. Meno dettagli During my tenure as the Interim Regional Sales Manager for the Desert Mountain PCP Region on the West Coast in 2017, I played a pivotal role in providing essential support to regions facing vacant manager roles by stepping into the position of the acting Regional Sales Manager. This interim assignment allowed me to leverage my extensive experience and expertise to ensure the continuity and effectiveness of sales operations within the region, contributing to the seamless execution of sales strategies and initiatives.One of my key contributions during this interim role was spearheading the development of strong and concise leadership communication across the entire region. By implementing effective communication strategies and fostering a culture of open dialogue, I played a crucial role in aligning the sales team with the overarching organizational objectives, ensuring clarity, cohesion, and a shared sense of purpose among the team members.Furthermore, I actively guided and fostered selling skills and business acumen among the sales professionals through field rides and business meetings. By providing hands-on coaching, mentorship, and strategic guidance, I empowered the sales team to enhance their selling capabilities, refine their business acumen, and adapt to the evolving demands of the market. This proactive approach was instrumental in nurturing a high-performing sales culture, driving continuous improvement, and maximizing sales effectiveness within the Desert Mountain PCP Region. Meno dettagli During my tenure as the Senior Representative I in PCP in Phoenix, AZ from 2005 to 2009, I spearheaded the successful launches of both Myrbetriq® and VESIcare®, achieving the remarkable #1 position in the marketplace for each product, underscoring my ability to drive impactful product launches and establish a strong market presence.Notably, I exceeded sales quotas by implementing patient-centric sales strategies and tactics, leveraging my expertise to effectively promote Myrbetriq® and VESIcare®. By prioritizing patient-centric approaches, I was able to not only achieve sales targets but also ensure that the needs and well-being of patients were at the forefront of my promotional efforts.My exceptional collaboration and team-building abilities were recognized by management, highlighting my aptitude for fostering cohesive and high-performing teams. This recognition underscored my commitment to driving collaborative success and fostering a positive and productive team environment.Furthermore, my expertise and leadership in the field of pharmaceutical sales were showcased through my presentation at the Regional POA, where I shared insights, best practices, and demonstrated my leadership capabilities, contributing to the collective knowledge and success of the regional team.Throughout this role, my dedication, strategic acumen, and collaborative approach were instrumental in driving successful product launches, exceeding sales targets, and fostering a culture of teamwork and excellence within the pharmaceutical sales domain. Meno dettagli

  • CL&D Training Manager | Community Specialties

    Jan 2021 - Jan 2023

  • CL&D Training Rotation | Urology

    Jan 2020 - Jan 2021

  • Executive Specialty Sales Representative II

    Jan 2009 - Jan 2021

  • Certified Field Trainer (CFT)

    Jan 2018 - Jan 2019

  • Interim Regional Sales Manager | West Coast | Desert Mountain PCP Region

    Jan 2017 - Jan 2017

  • Senior Representative I | PCP

    Jan 2005 - Jan 2009
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  Astellas Pharma

  Jan 2023 - Jan 2023

  Regional Sales Manager

  In my role as a Regional Sales Manager for Astellas Pharma US within the Community Specialties division, I had the privilege of leading a dedicated team of 10 Territory Sales Professionals across the dynamic markets of Arizona and Utah. My responsibilities encompassed overseeing sales activities in the Urology, Women’s Health, and PCP Marketplace segments, where I meticulously managed budget allocation, resource utilization, targeting strategies, and the development of comprehensive strategic and tactical plans to drive business growth and market penetration.One of the pivotal highlights of my tenure was the successful launch of VEOZAH, a groundbreaking non-hormonal treatment for moderate to severe "hot flashes." This marked a significant milestone in the pharmaceutical industry, as it was the first therapy of its kind to be introduced in over 20 years. In addition to this achievement, I diligently ensured the optimal balance of Astellas' product portfolio to achieve our overarching earnings and strategic goals, showcasing my ability to drive product innovation and maximize market potential.Furthermore, I was deeply committed to the professional development and success of my sales team. Through regular interviews, promotions, and performance evaluations, I ensured that our sales professionals were equipped with the necessary tools and support to excel in their roles. I provided hands-on coaching and guidance during Field Rides, focusing on refining messaging and selling skills, and spearheaded continuous training initiatives to foster their professional growth and overall effectiveness in the field.My tenure as a Regional Sales Manager was characterized by a relentless pursuit of excellence, strategic foresight, and a proactive approach to leadership, all of which contributed to the consistent growth and success of our regional sales operations. Meno dettagli

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  Sumitomo Pharma America, Inc.

  Jan 2024 - now

  Sr Territory Sales Manager