Arianna S.

Arianna S.

Marketing and Communication Assistant

Followers of Arianna S.761 followers
location of Arianna S.Mexico City, Mexico

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  • Timeline

  • About me

    LATAM Alliance Manager

  • Education

    • Royed Training

      2022 - 2023
      Certification in Pharmaceutical Business Development and Licensing Business Development
    • SAE Institute México

      2015 - 2015
      Diplomado Diseño Gráfico de Infografías
    • Universidad Nacional Autónoma de México

      2023 - 2026
      Maestría Finanzas
    • Tecnológico de Monterrey

      2019 - 2020
      Diplomado Mercadotecnia Farmacéutica
    • Instituto Politécnico Nacional

      2010 - 2015
      Licenciatura Relaciones Comerciales
  • Experience

    • Cordón Vital

      Oct 2015 - Mar 2017
      Marketing and Communication Assistant

      RESPONSIBILITIES- Implemented a 360 Digital Marketing Plan.- Coordinated the participation in National Expos and Congresses.ACHIEVEMENTS- Led the digital transformation through inbound marketing strategies.- Special assignment as community manager.

    • Esteripharma

      Apr 2017 - Sept 2018
      Product Marketing Associate

      RESPONSIBILITIES- Led creative MKT campaigns for Animal Health Business Unit.- Trained sales force on MKT strategy and promotional grid.- Collaborated in holistic plan for launching new brands.ACHIEVEMENTS- Created the Annual Digital Marketing Plan for VeteriBac® and SoluVet®.- Managed and maximized the A&P Budget.

    • MSD

      Oct 2018 - Jan 2021
      Marketing/Alliance Associate

      RESPONSIBILITIES- Analyzed market and brand's performance in order to establish sales forecast.- Defined samples strategy along with Alliance Manager.- Contributed in S&OP processes and tracked KPI's (fill rate, IQV, MOQ, DOI).- Managed A&P Budget for established brands.- Coordinated medical education events.ACHIEVEMENTS- Led the ground-breaking Teledetailing Project for Arcoxia®.- Special assignment as Alliance Management Associate to experience the roleand complete my profile in terms of business knowledge, negotiation andleadership.- Developed and implemented invoicing process for partners.- Coordinated effectively multi-disciplinary teams involved in the invoicingprocess for Third Parties (licensed brands), achieving sales goals. Show less

    • Organon

      Feb 2021 - Aug 2021
      Marketing/Alliance Associate

      ACHIEVEMENTS:- Coordinated the expiration of partnerships during the MSD spinoff.

    • BD

      Sept 2021 - Apr 2022
      LATAM Marketing Specialist

      RESPONSIBILITIES- Developed and implemented regional marketing plan. - Planned, organized and managed marketing campaigns and projects with important focus on omnichannel strategies. ACHIEVEMENTS- Led B2B sales segment in order to achieve healthy Gross Profit. - Implemented A&P budget process for LATAM.

    • Luye Pharma USA Ltd.

      Apr 2022 - now
      LATAM Alliance Manager

      RESPONSIBILITIES- Full third parties commercial relations management across LATAM.- Distribution and promotion negotiation with possible partners.- Commercial plans development to achieve goals. ACHIEVEMENTS- Project management to include brands in third parties portafolios. - Special assignment as LATAM Business Development Manager.

  • Licenses & Certifications

    • Mercadotecnia Farmacéutica

      Tecnológico de Monterrey
      Sept 2020
      View certificate certificate
    • B2 FCE

      Cambridge University Press & Assessment
      Jan 2023
    • Licenciatura en Relaciones Comerciales

      Instituto Politécnico Nacional
      Jun 2017
    • B1 Portugués

      Casa do Brasil en México
      Oct 2022