Serena Foschi Martorell

Serena foschi martorell

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location of Serena Foschi MartorellBarcelona, Catalonia, Spain
Followers of Serena Foschi Martorell967 followers
  • Timeline

  • About me

    Key Account Manager for Google | Digital Marketing Specialist 📊

  • Education

    • Conservatorio profesional de música de vila-seca

      2004 - 2016
      Grado profesional music

      Violonchelo

    • Università degli studi 'suor orsola benincasa'​

      2019 - 2020
      Bachelor's degree scienze della comunicazione
    • Universidad de granada

      2021 - 2022
      Master's degree marketing digital y estrategias en social media
    • Universitat de lleida

      2016 - 2020
      Grado en comunicación y periodismo audiovisuales communication and media studies
  • Experience

    • Violonchelo

      Feb 2015 - Mar 2019
      Music teacher

      Provided private cello lessons to students of various ages and skill levels, from beginners to advanced

    • La divina actors

      Oct 2016 - Oct 2016
      Actress
    • Ic napoli

      Sept 2019 - Jul 2020
      Public relations specialist

      Organized and promoted events while managing social media strategy, content creation, and audience engagement to boost brand visibility.

    • Esserequi

      Feb 2020 - Jul 2020
      Community manager

      Managed the online presence and engagement for multiple brands, focusing on building and nurturing communities across various social media platforms.

    • Granja escuela onceolivos 🌿

      Nov 2021 - Jun 2022
      Digital marketing manager

      Led the digital transformation of the project, executing the following tasks:Built and managed the website using WordPress and wrote and optimized blog articles for SEODeveloped and managed the Social Media Plan, including Branded Content and Inbound strategiesManaged Paid Media and Email Marketing campaigns

    • The hook-es

      Jul 2022 - Nov 2022
      Content producer

      Creation and optimization of content for both social media and SEO-driven websites for companies such as Eltiempo.es, City Sightseeing, The Hook, and Your Vegan Boutique.

    • Alibaba group

      Sept 2022 - Nov 2023
      Account manager
    • Miravia

      Sept 2022 - Nov 2023
      Account manager

      Developing long-term relationships with vendors, supporting the integration of their offers, and setting ambitious growth objectives for future prospects.Achieving commercial and financial goals, driving business growth in selected categories.Identifying opportunities to enhance the Marketplace business for all vendors through scalable solutions and managing the implementation of these solutions.Conducting in-depth analysis to understand the root causes of vendor performance and taking actions to accelerate growth.Collaborating closely with category teams to identify category-specific growth opportunities.Identifying and managing projects to improve both customer and vendor experiences, working closely with internal and external teams. Mostrar menos

    • Google

      Oct 2023 - now
      Account strategist - google ads products

      Google Ads Consultant for Marketing Agencies & Clients (+3M / Quarter)• Effectively communicated updates, new tools, and beta features to clients, including agencies and direct partners, while maintaining a professional and collaborative approach.• Conducted comprehensive market analyses for a portfolio of 160 companies, identifying benchmarks, vertical trends, and seasonality factors to inform strategic decisions.• Established key performance indicators (KPIs) for clients and agencies, delivering tailored recommendations and actionable insights to drive goal achievement.• Designed and implemented advertising campaigns on Google Ads for both clients and agencies, managing end-to-end processes and utilizing Google Tag Manager to track conversions and optimize performance.• Strategized and executed digital marketing initiatives across multiple advertising platforms, achieving increased website traffic and conversion rates.• Performed in-depth keyword research using Keyword Planner, crafting high-performing ads to enhance click-through rates (CTR) and conversions.• Developed and tested campaign experiments to evaluate the effectiveness of broad match keywords, smart bidding strategies, and creative assets.• Collaborated closely with clients and agencies to ensure alignment with business objectives, leveraging automation tools and workflows to enhance efficiency and satisfaction. Mostrar menos

  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Serena Foschi Martorell
      Imagin Planet Challenge 2022 CaixaBank Jun 2022 Finalista del concurso de emprendimiento Imagin Planet Challenge 2022, organizado por CaixaBank. Proyecto: EcoléEquipo: Mille Culorehttps://imaginplanetchallenge.com/alumni
  • Volunteer Experience

    • Teacher

      Issued by European Commission on Feb 2021
      European CommissionAssociated with Serena Foschi Martorell
    • Voluntaria

      Issued by Erasmus Student Network Granada on Feb 2022
      Erasmus Student Network GranadaAssociated with Serena Foschi Martorell