Aqeelah Careem

Aqeelah Careem

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  • Timeline

  • About me

    8+ Years’ Experienced Digital Marketer | Expertise in PR, Growth Strategy & Performance Marketing | Google & Meta Certified

  • Education

    • ICBT Campus

      -
      BSc Hons Digital Marketing & Strategy Digital Marketing
  • Experience

    • SearchMax

      Aug 2017 - Aug 2021

      SearchMax is a Melbourne-based agency that helps businesses shine online with cost-effective, white label PPC solutions. Currently, as a Digital Marketing Specialist of the SearchMax team, my responsibilities are across allaspects of the marketing roadmap.Responsibilities include:-• Develop digital marketing strategies for prospective and existing clients.• Campaign planning, implementation, and budget management.• Manage campaign performances against set key performance indicators.• In detail Monthly & Weekly Report Preparation• Maintain a healthy work relationship with clients.Areas of PPC Experience:1. Medical Field (Equipment, Chiropractors, Medical Centre)2. Real Estate & Property Development3. Childcare4. Restaurant Chains5. Gyms & Fitness6. Wedding Planners7. Geotechnical Engineering8. Vehicle Services9. Non Profit Organisations (Charity events along with Google Grants campaigns) Show less

      • Digital Marketing Specialist

        Feb 2018 - Aug 2021
      • Associate Digital Marketing Specialist

        Aug 2017 - Feb 2018
    • W360 Group Pte Ltd

      Sept 2021 - Sept 2024
      Campaign Specialist - Customer Service & Operations

      W360 Asia is a Singapore‑based agency that helps businesses shine online with cost‑effective solutions. As a Digital Marketing Specialist of the team, my responsibilities were as follows. Responsibilities include : - Develop digital marketing strategies for prospective and existing clients. - Campaign planning, implementation, and budget management. - Manage campaign performances against set key performance indicators. - In detail Monthly & Weekly Report Preparation - Maintain a healthy work relationship with clients. - Aiding the sales team with client conferences and communication. - Handling paid media (search and social) activities for clients such as Caterpillar Asia and NTUC Singapore Show less

    • EBEYONDS Pvt Ltd

      Dec 2022 - Nov 2024
      Digital Marketing Manager

      As the Digital Marketing Manager at eBEYONDS, I have a proven track record in planning and executing successful digital marketing campaigns. eBEYONDS constitute of four core business verticals: eBusiness Solutions, Industry Solutions, Products & Platforms and BPO Services and as the manager digital marketing for the products and solutions (SaaS). - Successfully planned and managed comprehensive digital marketing campaigns, resulting in increased brand visibility and customer engagement. - Allocated and optimized budgets for various marketing channels, achieving cost-efficiency and maximum return on investment. - Developed and implemented innovative digital marketing strategies in collaboration with external agencies, resulting in a significant increase in online traffic and lead generation. - Monitored and analyzed campaign performance using Google Analytics, providing regular reports and insights to key stakeholders. - Ensured seamless integration and effective customer journey mapping. - Oversaw the management and maintenance of corporate and property marketing websites, implementing digital marketing strategies to drive traffic and enhance user experience. - Created engaging and compelling digital ad content, following best practices and sharing knowledge with the marketing team.- Effectively managed relationships with external digital agencies, fostering collaborative partnerships to achieve marketing objectives. - Assisted in the development and execution of digital marketing campaigns, with a focus on SEM, SEO, and social media marketing. - Conducted thorough market research and competitor analysis, identifying trends and opportunities for optimization. - Created and curated content for various digital platforms, ensuring brand consistency and engaging customer experiences. Show less

    • AB Mauri Lanka

      Dec 2024 - now
      Assistant Manager
  • Licenses & Certifications