Raphael Beecham (MBA, BFA)

Experience

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  National Service Secretariat. Kumasi (Ashanti Regional Head Office

  Nov 2007 - Aug 2008

  Service Person

  As a National Service Administrative Intern, I gained valuable experience in office administration, assisting with tasks such as data entry, file management, and customer service. I also provided administrative support to senior staff members, contributing to the smooth operation of the organization. Through my internship, I honed my organizational and interpersonal skills, as well as my ability to work collaboratively in a team setting. My experience as a National Service Administrative Intern prepared me for future roles in administration and provided me with a solid foundation for my professional development. Show less

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  Primus ICOM

  Sept 2008 - Oct 2011

  Junior Art Director

  As a Junior Art Director at Primus Advertising, I played a key role in delivering successful campaigns, contributing creative ideas and designing impactful visuals that aligned with client objectives. Through my contributions, I helped exceed client expectations and gained valuable skills and knowledge that continue to inform my work as a creative professional.

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  AdmediaFCB

  Oct 2011 - Oct 2014

  Art Director and Digital Consultant

  As an Art Director in Advertising at Admedia FCB, I developed successful campaigns across various media channels, collaborating closely with team members to ensure alignment with client objectives. My impactful visuals consistently exceeded client expectations, delivering significant business outcomes.

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  Cheil Worldwide

  Oct 2014 - Aug 2016

  Senior Art Director

  As a Senior Art Director at Cheil, my primary role was art directing, but I demonstrated exceptional skills and competencies that led to my being entrusted with leadership responsibilities when there was a vacuum in creative leadership. Under my guidance, my team was recognized as the best in Cheil Africa in 2015. Additionally, we were honored to receive Samsung Africa's Best Campaign Award for Galaxy A5. My leadership and creative direction have been instrumental in the success of multiple advertising campaigns, and I have consistently demonstrated a deep understanding of industry best practices, as well as the ability to motivate and inspire my team to achieve their best work. Through my leadership, my team has consistently delivered high-quality work that meets the client's objectives and exceeds their expectations, establishing a reputation for excellence and innovation within the industry. Show less

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  SCANAD Ghana

  Feb 2018 - Aug 2019

  Senior Art Director

  As a Senior Art Director, I served as the lead creative and art director, spearheading a team of advertising professionals, production partners, and vendors. Through my leadership, I inspired and motivated my team to consistently produce award-winning creative communication campaigns that exceeded client expectations. In addition, I successfully led our team in winning multiple new business pitches, demonstrating my ability to effectively communicate our vision and strategies to prospective clients. I also maintained major accounts through the earned confidence of clients, consistently delivering high-quality work and exceeding their expectations. Overall, my ability to inspire creativity, effectively lead teams, and build strong client relationships has been integral to the success of numerous advertising campaigns and business ventures. Show less

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  Ogilvy Africa Ghana

  Aug 2019 - Jul 2024

  I effectively manage and lead a team of creatives within an advertising department. My responsibilities include art directing, creative writing, formulating creative strategies, managing campaigns, and liaising with clients to ensure their needs are met. Through my leadership, my team consistently delivers high-quality creative work that meets the client's objectives and exceeds their expectations. Additionally, I have demonstrated exceptional communication and organizational skills, as well as a deep understanding of industry best practices, which have contributed to the success of multiple advertising campaigns. Show less As a Creative Group Head, I led a team of highly skilled creative professionals in developing cutting-edge and innovative solutions in branding and advertising. From ideation through strategic planning and creative execution, I ensured that our team consistently delivered high-quality work that exceeded client expectations. In addition to guiding the creative direction of the team, I also deputized for the Creative Director, providing leadership and direction to the team to ensure that our creative output was always of the highest standard. Through my leadership and expertise, I played a pivotal role in the success of multiple advertising campaigns, and I was consistently recognized for my ability to motivate and inspire my team to achieve their best work. Show less

  • Associate Creative Director

    Jul 2021 - Jul 2024

  • Creative Group Head

    Aug 2019 - Jul 2021
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  Ogilvy Africa Tanzania

  Jul 2024 - now

  Creative Director

  I excel at developing and overseeing creative concepts and visions for projects and campaigns. My multifaceted role includes ensuring that visuals, messaging, and design align with objectives and brand requirements. Additionally, I manage teams, maintain client relationships, handle project management, enforce brand governance, and provide valuable mentoring.