Roj Abdalla

Experience

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  Gulf Geophysics FZ

  Jun 2012 - Jun 2013

  Administrator
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  Point 62 Consulting

  Oct 2014 - Mar 2015

  Administrator / Interpreter

  Responsibilities:• Carried office’s administrative duties.• Translated various official documents between the office and the government.• Prepared for consultant’s meetings with government officials.• Carried documentation, filing and archiving of official documents.• Live interpretation for the consultant with local media.• Carried out daily briefing of local news and advancements to the consultant.

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  Nasspay

  Nov 2015 - Jul 2017

  Creative Marketing Specialist

  My responsibilities as a creative marketing specialist in NassPay include, but is not limited to, managing marketing, advertising and promotional activities of the company. Planning and initiating steps to measure, enhance, and enrich the position and image of NassPay through various goals and objectives.Primary responsibilities:-Plan marketing and branding objectives.-Expand product solutions and offerings.-Prepare marketing strategies alongside other company executives and staff.-Analyze market trends and recommend changes to marketing and business development strategies based on analysis and feedback.-Oversee creation and delivery of social media campaigns, advertisements, and other marketing materials.-Design print ads and publications.-Ensure brand messages are consistent.-Gather and analyze customer insight.-Engage consumers on social media.-Deepen relationships with all media to ensure the most effective messaging and positioning of the organization.-Lead all areas of content generation and production across all media platforms.-Take calculated risks based on data-driven analytics.-Drive overall CRM and direct marketing.-Engage other organizations within the community.-Collaborate with sales and sourcing to develop strategic partnership activities and implement the execution framework and strategic plan on identified opportunities. عرض أقل

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  FP7 McCann

  Dec 2017 - Jun 2020

  Solely managing the marketing and advertisement accounts of Korek Telecom and Pizza Hut in Iraq, and supporting regional teams on global accounts.Responsibilities:• The day-to-day management of clients’ marketing and advertising campaigns.• Pro-active leadership that encourages teams to perform to the best of their ability.• Regular communication and liaison with clients at senior levels.• The organisation of clients’ feedback.• Using my understanding of the client and their expectations, to ensure the quality of creative.• Pitching fresh and innovative ideas to clients.• Completing projects to a specific schedule and within an agreed budget.• Using my knowledge and skills to push clients, the team and the agency in the most productive direction.• Briefing and debriefing the creative department and the studio. • Managing quotations and financial proposals of clients’ project-based jobs. عرض أقل

  • Marketing Account Manager

    Sept 2018 - Jun 2020

  • Marketing Account Executive

    Dec 2017 - Sept 2018
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  Gateway

  Oct 2020 - now

  Commercial Manager/Project Manager

  IPTV | October 2020 to Present Managed the commercial and marketing operations of IPTV project, demonstrating adaptability and ability to manage multiple projects simultaneously. Successfully launched the first fully digital and self-managed IPTV Advertising platform, generating significant additional revenue for the project.Responsibilities:• Developed and implemented marketing strategies, driving business growth and enhancing brand visibility.• Revising and rearranging of company rules and recommendation of necessary changes.• Seeking opportunities to grow the business through partnerships and new initiatives.Additional Projects (Within the Group):First Iraqi Bank | Brand and Communication StrategySupervised the development of the brand positioning and communication strategy, positioning the First Iraqi Bank as a reliable and innovative financial institution. Collaborated in a comprehensive corporate campaign that included the introduction of a new celebrity face for the brand, a corporate TVC and outdoor campaign, and the sponsoring of the biggest TV program in Kurdistan Region. The campaign achieved significant success and positive feedback.FastPay | Social Media Strategy (2022)Created a comprehensive social media strategy for FastPay, focusing on engaging content and targeted campaigns to enhance the company's online presence and drive customer acquisition.Dalkurd FF | Marketing Plan and Communication Strategy Developed a complete marketing plan and communication strategy for Dalkurd FF, raising brand awareness and increasing fan engagement through various marketing channels.Planit | November 2021 to PresentPlanit is an event and ticketing business that is developed as a mobile application. After initiating the project idea and plan, I am acting as a project manager ensuring the successful development of the end-user's mobile-based application, creators’ web-based application, and related backend services. عرض أقل

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  First Iraqi Bank

  Sept 2023 - now

  Communications Manager

  As the Communications Manager at the First Iraqi Bank (FIB), I have the privilege of steering the narrative of Iraq's leading digital banking revolution. At FIB, our vision is to redefine the standards of convenience, innovation, and customer experience in the banking sector, transforming the way financial services are delivered in Iraq. My role is pivotal in this transformation, tasked with crafting and disseminating our story, a narrative of empowerment, efficiency, and security.In a world where digital innovation is the cornerstone of every industry, FIB stands out as the premier digital bank in Iraq, offering unmatched services in speed, security, and simplicity. My mission is to communicate these values to our audience, ensuring that every Iraqi citizen and business understands the power of accessible, efficient, and secure digital banking solutions at their fingertips.-Cross-Functional Collaboration: Work closely with the marketing, branding, and advertising teams to ensure a cohesive and consistent brand message across all platforms and campaigns, enhancing the customer experience and brand loyalty. عرض أقل