Alifya Vindria Putri

Experience

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  Keluarga Mahasiswa Teknik Kimia (KMTK) FT UGM

  Apr 2018 - Apr 2018

  Master of Ceremonies of Pentas Seni
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  Keluarga Mahasiswa Teknik Kimia (KMTK) FT UGM

  Sept 2019 - Feb 2020

  • Coordinator of Fund Raising

    Jan 2020 - Feb 2020

  • Swimming Manager

    Sept 2019 - Dec 2019
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  Kelompok Studi Teknologi Mahasiswa KMTK FT UGM

  Oct 2019 - Nov 2020

  Staff

  Discusses about research, factory visits , and chemical manufacture (making soap , air freshner ,etc)

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  Process Engineering Series of Events UGM

  Nov 2019 - Jun 2020

  Entrepreneurship POISE
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  Kementerian Pendidikan dan Kebudayaan (Ministry of Education and Culture Republic of Indonesia)

  Nov 2020 - Dec 2020

  Master of Ceremony

  Working together with Ministry of Education and Culture in PKMPE class with the honorable judges are Dr.Eduardus Bimo Aksono H , Dr.Dewi Handayani S.T, M.T , and Dr. La Ode Ahmad Nur Ramadhan in 33th PIMNAS (Pekan Ilmiah Mahasiswa Nasional)

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  Perum Perhutani

  Jan 2021 - Sept 2021

  Junior Researcher

  Research about Esterification of The Mixture of Gondorukem with Fumaric Acid and Maleat Acid using Glycerol with Gadjah Mada University ( in chemical reaction techniques and catalysis laboratory) and PT . Perhutani Anugerah Kimia.

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  Paragon Technology And Innovation

  Aug 2021 - Feb 2022

  Marketing Strategy and Product Innovation For Kahf

  -In this Program I also compiled a project about kahf products and how the marketing strategy and my team have a highest score on Pitching Day Project. -Make a Website Prototype for our Activity Campaign -Also learning about many marketing tools such as Marketing Mix , SCRUM Master , Crazy 8 , SWOT Analysis , and many more.

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  Petrokimia Gresik PT

  Jan 2022 - Feb 2022

  Process Engineering Intern
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  Ruangguru

  Feb 2022 - May 2022

  Brand Marketing Strategy

  • Determine the most effective segment or vertical sales tools and drive usage to improve sales efficiency• Provide innovative inputs into events strategy, including recommendation events, budget allocation and proposed themes• Person In Charge High School Grade Regional Campaign (Grand Mega TO UTBK 2022 & Persiapan Masuk Kampus Impian)• Master of Ceremony at Ruangguru Smart Parents Webinar• Help to create a creative brief for social media, OOH, POSM plan to elevate advertising plan Show less

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  Shopee

  May 2022 - Sept 2022

  Growth Marketing Project

  • Managed the end-to-end process of the marketing campaign for new internal and external push, mainly for High Social Economy Status users.• Work closely with the regional team and multiple stakeholders to initiate, execute, monitor, and re-strategize the products' marketing and product strategy.• Analyze, monitor, and present feature’s KPI metrics from raw data in order to propose marketing strategy initiatives.• Utilize data to do initiatives and conduct research on competitors so that our campaigns are more up to date. Show less

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  Toyota Astra Motor

  Sept 2022 - Apr 2024

  Fleet Strategy, Account and Database Officer (B2B)

  Fleet Management - Account, strategy and Database• Create a sales and marketing strategy to maintain Toyota’s market share in fleet customers Program.• Create events for Fleet Customers such as Fleet Gatherings, Fleet dinner meetings etc. And become an event organizer for all event needs such as rundowns, presentation materials, speeches, dealing with vendors, etc.• Make a dealer strategy so that there is no competition between dealer prices.• Build and maintain strong, long-lasting customer relationships and develop a trusted advisor relationship with key accounts and dealers.• Ensure the timely and successful delivery of our solutions according to customer needs and objectives.• Working on data gathering, processing, reporting, and analysis for Fleet business needs such as Fleet aftersales performance, etc. Show less

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  ParagonCorp

  Apr 2024 - now

  B2B Growth Channel Strategist

  • Developed and led multi-channel strategies across B2B Retail, Corporate, Super Apps, and Emerging Channels.• B2B: Horeca, Halal Community, Transportation, Supper Apps, F&B Chain etc. Emerging: Miniso, Halodoc, Astro, etc.• Assistant Vice President Commercials: Business Review, Weekly PDCA, Monthly PDCA ExCom, Business Planning, JBP etc.• Lead 8 B2B Area to expand new doors, maximize and support CAVP (Coverage, Availability, Visibility & Promotion)• Drive 190% sales growth through effective key account management and strategic partner activation.• Identify and expand new partners, negotiating: Visibility, Placement, Promotions, etc.• Expanded distribution doors: +345 B2B Retail, 43 Corporate accounts, and 2 Super Apps.• Manage existing partnerships, ensuring satisfaction and maximizing revenue with Key Account.• Conduct market research and competitive analysis to identify new opportunities, market size, market competitor, etc.• Track and analyze channel performance dashboard to measure success and identify segments for improvement• Collaborated cross-functionally (sales, marketing, supply chain) to drive seamless execution. Show less