
Brenda Shor Goldberg
Promo Producer

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About me
Office Manager at J Media Group
Education

IDC Herzliya
2009 - 2012Bachelor's Degree, Communication and Media Studies (B.A)Main Courses:* Interactive communication* Psychology and the Internet* Management and leadership* Digital Culture, Strategy and Brand Management* Propaganda and Entertainment* Creative and Copywriting* Qualitative Research Methods
Experience

Reshet.tv
Dec 2013 - Dec 2015Promo ProducerPromo Producer: “The X Factor”, “The Amazing Race”, “The Voice”, “Chef´s Games”,“The System (HaMa’arachet)”, "Lost" etc.• Channel promotion by generating advertising products such as promos, graphic packages, trailers and commercial corners• Thorough involvement in producing the promo starting from concept to the final product• Management and supervision of the abovementioned processes encompassing a variety of departments: strategy, creative, content, design, Hart and studio crew• Comprehensive management of promo budgets estimated in millions of shekels Show less

Perelview - full stack digital
Jan 2015 - Jan 2016Campaign Manager PPC: Google and Facebook• Creation, Analysis, control and optimization of campaigns by creating market insights • Pitch writing based on customer requirements, product characteristics and market sentiments• Copywriting and content creation for various products (Google, Facebook, Landing Pages, etc.)• Departmental teamwork with different interfaces in the organization and in front of customers directly

Colmobil Corp.
Apr 2017 - nowCRM ManagerCustomer Relationship Management Manager for Mercedes BenzObjectives and Responsibilities:Development of a customer segmentation strategyShaping and delivering of marketing and promotional campaignsShaping and delivering of marketing and promotional campaignsSuggesting new methods to meet customers’ needsAnalyzing marketing metrics (conversion rates, web analytics etc.)Assisting with promotional events to attract leadsNumerous miscellaneous functions to maintain and enhance the company’s reputation in the eyes of clientage Show less

J Media Group
Sept 2018 - nowOffice Manager
Licenses & Certifications

Google Adwords
Google AdWords CertifiedDec 2015
Volunteer Experience
Non-commissioned officer of welfare in Bahad 7 military base.
Issued by Tzahal -The Israel Defense Forces on Mar 2005
Associated with Brenda Shor Goldberg
Languages
- enEnglish
- heHebrew
- spSpanish
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