Brenda Shor Goldberg

Brenda Shor Goldberg

Promo Producer

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location of Brenda Shor GoldbergIsrael

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  • Timeline

  • About me

    Office Manager at J Media Group

  • Education

    • IDC Herzliya

      2009 - 2012
      Bachelor's Degree, Communication and Media Studies (B.A)

      Main Courses:* Interactive communication* Psychology and the Internet* Management and leadership* Digital Culture, Strategy and Brand Management* Propaganda and Entertainment* Creative and Copywriting* Qualitative Research Methods

  • Experience

    • Reshet.tv

      Dec 2013 - Dec 2015
      Promo Producer

      Promo Producer: “The X Factor”, “The Amazing Race”, “The Voice”, “Chef´s Games”,“The System (HaMa’arachet)”, "Lost" etc.• Channel promotion by generating advertising products such as promos, graphic packages, trailers and commercial corners• Thorough involvement in producing the promo starting from concept to the final product• Management and supervision of the abovementioned processes encompassing a variety of departments: strategy, creative, content, design, Hart and studio crew• Comprehensive management of promo budgets estimated in millions of shekels Show less

    • Perelview - full stack digital

      Jan 2015 - Jan 2016
      Campaign Manager PPC: Google and Facebook

      • Creation, Analysis, control and optimization of campaigns by creating market insights • Pitch writing based on customer requirements, product characteristics and market sentiments• Copywriting and content creation for various products (Google, Facebook, Landing Pages, etc.)• Departmental teamwork with different interfaces in the organization and in front of customers directly

    • Colmobil Corp.

      Apr 2017 - now
      CRM Manager

      Customer Relationship Management Manager for Mercedes BenzObjectives and Responsibilities:Development of a customer segmentation strategyShaping and delivering of marketing and promotional campaignsShaping and delivering of marketing and promotional campaignsSuggesting new methods to meet customers’ needsAnalyzing marketing metrics (conversion rates, web analytics etc.)Assisting with promotional events to attract leadsNumerous miscellaneous functions to maintain and enhance the company’s reputation in the eyes of clientage Show less

    • J Media Group

      Sept 2018 - now
      Office Manager
  • Licenses & Certifications

    • Google Adwords

      Google AdWords Certified
      Dec 2015
  • Volunteer Experience

    • Non-commissioned officer of welfare in Bahad 7 military base.

      Issued by Tzahal -The Israel Defense Forces on Mar 2005
      Tzahal -The Israel Defense ForcesAssociated with Brenda Shor Goldberg