Experience

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  Kreiskrankenhaus greiz gmbh

  Oct 2016 - Sept 2019

  Corporate student

  Duales Studium BWL - Management im Gesundheitswesen

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  Cook medical europe

  Jan 2020 - Apr 2020

  Intern reimbursement dach
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  Vacom vakuum komponenten & messtechnik gmbh

  May 2021 - Aug 2021

  Working student marketing
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  Intershop communications ag

  Nov 2021 - now

  Still responsible Marketing Manager for all marketing activities with business and technology partners in EMEA. Additionally, serving as Marketing Manager for SPARQUE.AI, Intershop’s preferred solution for AI-driven search and recommendations. Additionally, my role includes now: - Strategical development of SPARQUE.AI as a brand and the integration within the Intershop organization - Driving of strategic marketing initiatives, overseeing marketing planning and budget allocation aligned with corporate objectives- Collaboration with stakeholders as well as the Intershop Customer Acquisition department - Generating KPIs to measure marketing effectiveness and ROI- Development and implementation of streamlined processes to optimize marketing campaigns and initiatives Show less responsibility for all marketing activities with business and technology partners across EMEA region- advancing partnerships through targeted marketing activities aligned with mutual business goals-planning and executing marketing activities and communications (KPI driven) in alignment with corporate marketing strategies-organizing and managing events to enhance partner engagement and visibility-integrating partners into corporate campaigns to maximize impact and reach.-collaborating with international partners and various teams within the company's Customer Acquisition department (Marketing, Channel, Sales, Inside Sales)-creating internal processes to elevate the relevance of partner marketing and achieve business objectives-driving continuous improvement through analysis and optimization of partner marketing processes Show less

  • Marketing Manager Partners and SPARQUE.AI

    Jan 2024 - now

  • Junior Partner Marketing Manager

    Sept 2022 - Jan 2024

  • Working Student Corporate Marketing

    Nov 2021 - Sept 2022